backtop


Print 104 comment(s) - last by TakinYourPoint.. on Oct 17 at 4:27 PM

Microsoft targets iPad pricing

Microsoft has gone official with pricing on its Surface RT tablets. Most people have been hoping the Microsoft Surface RT tablets would come in at less than Apple’s hugely popular iPad. However, Microsoft’s pricing puts Surface in close competition with comparable third generation iPads and higher than the iPad 2.
 
The 32GB Windows Surface RT tablet without the Black Touch cover, which also doubles as a keyboard, is $499. That makes it $100 more expensive than the entry-level Apple iPad 2 at $399. The $499 entry price for the Surface RT tablet puts it on par with pricing for the 16GB “New iPad”.
 
If you want the Touch Cover with its integrated keyboard, that option is $100 when you order, or $119.99 as an add-on later. You can pre-order the 32GB version with the cover for $599.
 
 
The third version has 64 GB of storage and ships with the Touch Cover – it will cost you $699. Any of the three tablet versions can be pre-ordered today with delivery expected by October 26.
 
Analysts seem to think that Windows 8 tablet pricing is too expensive, however, what do you guys think?
 
In other Surface news, you can catch Microsoft’s first ad for the new tablet here:
 

Source: Microsoft



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: DOA
By Ammohunt on 10/16/2012 11:05:48 AM , Rating: 2
I agree if this were the pricing for a Windows 8 Tablets then it would sell like gang busters. As it sits the average tablet user that is already entrenched in a proprietary platform(Apple) isn't going to abandon that platform to buy into a more expensive proprietary platform. So the market for RT tablets will be about the same as the market for Windows Phones; less than 10% of the total tablet market.


RE: DOA
By Manch on 10/16/2012 11:57:19 AM , Rating: 3
Bad example. Very few Apple users will abandon there faith for anything.


"There is a single light of science, and to brighten it anywhere is to brighten it everywhere." -- Isaac Asimov

Related Articles













botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki