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Print 16 comment(s) - last by xti.. on Oct 9 at 10:56 AM

Facebook brags on other metrics as well

Facebook founder Mark Zuckerberg made an official announcement today of a significant milestone in the history of the social network. According to Zuckerberg, as of this morning, there are over 1 billion people using Facebook actively each month. Facebook also released some key metrics to go along with its 1 billion monthly active user metric. 
 
Facebook reached 1 billion monthly active users on September 14 at 12:45 PM Pacific time. Facebook says that since the "Like" feature launched in February of 2009, the network has seen over 1.13 trillion likes. The social network has also facilitated 140.3 billion friend connections and has had 219 million photos uploaded.
 
Facebook says that the photo metric does not include deleted photos. If the number of photos that were deleted is included in the total, it goes to 265 billion.
 
Facebook data also shows that the average age of a Facebook user is about 22.

The top five countries for users when the social network hit the 1 billion-user mark were Brazil, India, Indonesia, Mexico, and the United States.

Facebook had 500 million active users in July of 2010.

Source: Facebook



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A closer look...
By EricMartello on 10/4/2012 9:27:54 AM , Rating: 2
Of those 1 billion we can speculate on the actual composition of users - here's my guess:

30% actual users
15% duplicate accounts used for games/trolling
25% fake accounts created by spammers
10% inactive/dead people
20% non-US (mostly worthless from revenue standpoint)




RE: A closer look...
By martin5000 on 10/4/2012 10:46:41 AM , Rating: 3
quote:
10% inactive/dead people


I'd estimate that to be higher.

quote:
20% non-US (mostly worthless from revenue standpoint)


You actually think 80% of the 1 billion users are US? And you also think non-US are worthless for revenue? Both those things are epically stupid. Even in poor countries they are highly valued for revenue, as they won't be poor in the future and you don't want them to use a rival system.


RE: A closer look...
By Motoman on 10/4/2012 11:53:12 AM , Rating: 2
Well, not to mention that 80% of a billion would be 800 million. Which I believe is more than 2 times the number of people who actually live in the US.


RE: A closer look...
By EricMartello on 10/4/2012 11:54:19 PM , Rating: 1
quote:
You actually think 80% of the 1 billion users are US?


Did I say something that precluded any of the other classifications from having non-US origins? No.

quote:
And you also think non-US are worthless for revenue?


For a US company that has primarily US advertisers, yes. US traffic commands a high premium over non-US traffic including Euro & Asian...although canadian traffic is somewhere in between.

quote:
Both those things are epically stupid. Even in poor countries they are highly valued for revenue, as they won't be poor in the future and you don't want them to use a rival system.


You obviously have no idea what you're talking about and you are talking to someone (me) who makes a living from this.

quote:

Motoman
Well, not to mention that 80% of a billion would be 800 million. Which I believe is more than 2 times the number of people who actually live in the US.


OHHHH YOU GOT ME THERE BRO!!!!

Except, you didn't.

If you go by 30% active users and 1 billion total, you get 300,000,000. Add 20% being non-US and that is 200,000,000 for a total of 500,000,000 - the take-away being that half of the total claimed membership consists of real people, but that doesn't mean 1 account per 1 real person.

There is nothing stopping a person in the US or other country from having 2,3,5 or more 'active' accounts...i.e. one for work, one for family, one for school and one for talking to hoes behind his g/f's back.


RE: A closer look...
By martin5000 on 10/5/2012 4:29:59 AM , Rating: 2
quote:
If you go by 30% active users and 1 billion total


Yes, if you go by completely inaccurate and made up on the spot facts, then yes you are absolutely correct. You should be in politics.


RE: A closer look...
By EricMartello on 10/5/2012 10:03:55 AM , Rating: 1
quote:
Yes, if you go by completely inaccurate and made up on the spot facts, then yes you are absolutely correct. You should be in politics.


True or False:
In my original post I designated this breakdown as a "guess".

If you get it right and I'm sure your mom will let you eat chocolate cake for breakfast.


RE: A closer look...
By xti on 10/9/2012 10:55:16 AM , Rating: 2
someone at your company will be happy to know the competition for a promotion isnt very strong.


RE: A closer look...
By ShaolinSoccer on 10/5/2012 8:23:23 AM , Rating: 2
quote:
Both those things are epically stupid.


Please quit using the word "epic" for things that are not epic. Oceans are epic. The universe is epic. A HUGE novel is epic. Someone's lame comment is NOT epic...


RE: A closer look...
By xti on 10/9/2012 10:56:28 AM , Rating: 2
so, its nepic?


RE: A closer look...
By augiem on 10/4/2012 1:47:28 PM , Rating: 2
I wouldn't underestimate the duplicate account thing, especially for young(ish) people. When parents and aunts/uncles started jumping on facebook, I'm sure a whole lot of em made 2nd accounts to avoid awkward situations.

As for inactive, I'd guess that's far bigger than 10%. I'm one of them. Haven't even logged into facebook in like a year. I never really used it for anything actually. After I first signed up, I was like "This is it?". I'm constantly amazed every day at what lameo junk these guys in the tech fad industry keep becoming billionaires on.


RE: A closer look...
By Ushio01 on 10/4/2012 1:52:15 PM , Rating: 2
It's 1 billion active accounts which means accessed in the month of september if someone's account wasn't accessed in september it isn't included in the 1 billion figure.


RE: A closer look...
By Ammohunt on 10/4/2012 2:09:59 PM , Rating: 2
I will have to agree i logged in every once and a while only to realize that its just not that cool nor useful for anything other than fighting with family that you otherwise wouldn't fight with and spam.


RE: A closer look...
By morob05 on 10/4/2012 7:35:30 PM , Rating: 2
800000 active U.S. acounts!! o_O

And yet i don't have a single american friend connection...


"If you look at the last five years, if you look at what major innovations have occurred in computing technology, every single one of them came from AMD. Not a single innovation came from Intel." -- AMD CEO Hector Ruiz in 2007

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