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Guy Kawasaki  (Source:
Guy Kawasaki takes Apple to task for not going with micro USB

Apple's Lightning dock connector has been catching a lot of static since it was officially announced alongside the iPhone 5. On the plus side, the Lightning connector is much smaller than the older 30-pin connector, which allows Apple to cram more components inside the iPhone 5 while making it smaller and lighter. And unlike the older 30-pin connector, the connector is reversible, making it easier to plug in the cable on the first try.
However, there are plenty of negatives associated with the move to Lightning. Older dock-based accessories and cables won't work without a $29 adapter and some in-car infotainment systems won't function properly even with an adapter.
Now, Guy Kawasaki, who worked as Apple’s software/hardware “evangelist” from 1983 to 1987, is calling out the company on its decision to go forward with Lightning. Kawasaki doesn't take issue with the elimination of the 30-pin dock connector, but he does take object to Apple not going with the industry standard micro USB connector that all other smartphone makers use.
"This connector thing, I think it's pure arrogance," said Kawasaki. "Well, if the goal was really to save space why didn't you just go to a micro USB like everybody else in the world, and we could all get a cable at 7-11 for $5.

Apple's $29 Lightning adapter
"But no, you had to have a proprietary one. It fries my brain, I don't understand it. It's just arrogance and I'm disappointed very much in that."
To add insult to injury, the former Apple evangelist doesn't even own an iPhone anymore. "I got rid of my iPhone about a year ago - I prefer Android," Kawasaki added.

Source: The Daily Telegraph

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No excuses
By quiksilvr on 9/24/2012 12:14:04 PM , Rating: 5
This company makes tens of billions of dollars. If it honestly was speed, why didn't they get micro-USB 3.0? That would have been incredible and it would have pushed iPhone ahead of the competition. Faster speeds. Faster access times. Future proof. That is easily marketable and this is just greed and arrogance to the nth degree.

It may have been easier to swallow if the adapter was $10 but this is just extortion and hopefully will have legal ramifications in the EU.

RE: No excuses
By someguy123 on 9/24/2012 6:19:26 PM , Rating: 5
Apple's only selling point is that it's apple. Being "different" is all they have going for them. These days other companies are right there in hardware, so I suppose they thought it was time to get rid of fully featured maps and dodge usb to maintain their uniqueness regardless of how it affected the customer. I'm actually surprised that they haven't marketed how sleek and clutter free their empty maps are.

I've had untold amounts of people asking me if I preordered the iphone 5, and whenever I asked them why I would shell out for such a thing the answer would ultimately devolve into the fact that it was a new iphone. Not speed, not battery life, it's a NEW! iphone. When it comes to apples customers I'd argue that the new connector just adds to the appeal, even if the rest of us see it as a nonsensically overpriced and arbitrary decision.

RE: No excuses
By Tony Swash on 9/24/12, Rating: 0
RE: No excuses
By Trisped on 9/24/2012 7:24:02 PM , Rating: 5
Fantasy world again Tony. If micro-USB was not rated to handle it they could have used mini-USB like all the other stuff I have. The fact is that you can get plenty of power over a USB cable, otherwise Apple would not be able to sell their products with USB chargers.

What it actually comes down to is Apple does not want people paying $5 for a power adapter, they want people paying $15-20 and a 30% cut.
They want people to buy the $30 adapter because it is 70-99% profit.
They want people to buy new iPod alarm clocks, base stations, cars, etc. because Apple gets a cut.

The real fact is Apple cannot be like everyone else, because they charge more then everyone else.

RE: No excuses
By jimbojimbo on 9/24/2012 11:44:52 PM , Rating: 2
My micro USB adapter puts out 2.1 amps... hmm, I guess my charger, the cables I've used, and my tablets should be fried by now. Strange how they aren't.

RE: No excuses
By testerguy on 9/25/2012 2:27:18 AM , Rating: 2
At what voltage?

RE: No excuses
By Trisped on 9/27/2012 7:27:55 PM , Rating: 2
USB is 5v (well there are 4 wires, one is ground, 2 for data, and one for +5v power).
Since all USB is +5v then it is usually not mentioned.

RE: No excuses
By Strunf on 9/25/2012 8:02:26 AM , Rating: 2
2.1A is the maximum current output, if your device only needs 500mA your USB adapter will only supply 500mA.

RE: No excuses
By Alexstarfire on 9/25/2012 3:22:30 AM , Rating: 3
Where did you get that information? The only thing I can find for USB 3 is for the full version and it's speculated to supply 100w of power. I'm sure the micro-USB 3 would be less, but less than 1/11th of the power seems a bit of a stretch.

And IDK what the ratings for micro-USB 2 are but I'm assuming it's less than than micro-USB 3 and I imagine what you quoted is about right.

RE: No excuses
By MADAOO7 on 9/24/2012 7:07:49 PM , Rating: 2
Wrong use of the term extortion. Extortion would imply you have no choice. You always have the choice to choose your phone.

RE: No excuses
By Belard on 9/24/2012 7:14:44 PM , Rating: 1
While I have become an Apple hater because of their stupid lawsuits... the Lighting connector is a GOOD idea.

I've had a chance to use it a bit, no thought required.

A friend needed to charge her phone on my handy USB cable (we are all Android) I wasn't too familer with her Android phone, but it took about 3+ seconds to LOOK at the connector and the slot on the phones to see which end is up.

I'll give Apple credit for making a better USB2.0+ cable (3.0 support coming sometime in the future), nothing more.

RE: No excuses
By michael2k on 9/24/2012 7:36:18 PM , Rating: 1
micro USB 3 is twice as wide as Lightning, ergo any evaluation would lean towards Lightning as the smaller and more reliable connector.

The Lightning connector is definitely more future proof than USB2 given that it has 4x as many pins, and it's possibly even already USB3 compatible given USB3 has only 4 data pins + the 2 for USB.

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