Apple, Book Publishers May Settle EU Investigation in One Month
September 20, 2012 8:07 AM
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Apple and the four publishers offered to let Amazon and other retailers sell e-books at a reduced price for two years
Apple and the four major book publishers under the EU microscope have officially
offered a solution
to their e-book troubles: allow Amazon and other e-tailers to sell e-books at a discount.
This proposal was originally brought up back in August, where Apple and publishers Harper Collins (News Corp., USA), Simon & Schuster (CBS Corp., USA), Hachette Livre (Lagardère Publishing France) and Verlagsgruppe Georg von Holzbrinck (owner of inter alia Macmillan, Germany) attempted to settle the investigation by the European Commission. Penguin, the fifth book publisher involved in the case, did not submit a settlement proposal.
The proposal is that the publishers will not restrict or limit an e-book sellers' ability to set, change or reduce e-book prices for two years. They also won't interfere with an e-book retailer's choice to offer discounts.
In addition, Apple and the publishers have agreed to suspend "most favored nation" contracts for five years, which stopped publishers from allowing other e-book sellers, like Amazon, sell e-books at lower prices than Apple.
The Commission said it is considering the settlement proposal offered by Apple and the four publishers. It will now allow third parties to offer their opinions, and in one month, the Commission will decide to either end the investigation or continue.
While the EU investigation may soon come to a close, the same can't be said for the U.S. Department of Justice's investigation into the same issue. DOJ sued Apple and the same five publishers in April 2012, and soon after three publishers made settlement deals with the government (Harper Collins, Simon & Schuster and Hachette Livre).
Apple, Penguin and Macmillan, on the other hand, will duke it out with the DOJ at the
U.S. bench trial on June 3, 2013
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Oh! Can't break the law now....I'll come back later..say 2 to 5 years?
9/20/2012 3:00:57 PM
"The proposal is that the publishers will not restrict .....for TWO YEARS. In addition, Apple and the publishers have agreed to suspend ... for FIVE YEARS"
So Apples response is....we'll just FRACK the consumers later.
I'm racking by brains wondering WHO THE HE_LL would accept this "Proposal"? Unless the world ends in two years....then there is no REAL correction of the collusion that Apple and the publishers executed...just a delay. The timeline in which a price control occurs.....does not change the FACT that its a price control and anti-competitive.
Can we just shoot the SOB who was was ballsy enough to even submit this joke of a "Proposal" My God, how Fracking stupid are these people....or does Apple think WE are the idiots and will forget about this in time?
It's like a known drug dealer saying in court that he will suspend selling drugs for two years, but then its game on after that. Any judge who remotely considers Apples "Proposal" as a viable choice is asleep at the wheel.
I'm guessing Apple doesn't give its consumers much credit...least I quote the dead Steve Jobs...."You're holding it wrong". Just wish his company died with him. I'm continually disgusted with Apples Method of Operations. Wouldn't be surprised if the mob was used as a model for extorting money.
RE: Oh! Can't break the law now....I'll come back later..say 2 to 5 years?
9/20/2012 8:55:36 PM
Ya, Apple pretty much said we'll fck the customer in 5 years at least.
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