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The game will allow users to play as the pigs instead of the birds

It's time for the little green pigs in Angry Birds to get some revenge.

Angry Birds creator Rovio announced today that it will release a brand-new game this month called "Bad Piggies." Instead of flinging birds at the pigs and their various environments, users can play as the pigs to plot schemes against the birds.

"There's a lot of empathy toward the lovable enemies from the Angry Birds games, and we've been constantly asked: what about the pigs' side of the story?" said Mikael Hed, Rovio CEO. "Bad Piggies gives you the chance to play as the second-most-loved characters in the Angry Birds universe, and explore this rich world through their green eyes." 

If the Angry Birds series is any indication of Bad Piggies' future, it will be a great success. Angry Birds, which was released in 2009, has over 800 million downloads. Angry Birds Space alone broke the mobile download record of any game. It even extended beyond the game, offering plush toys, T-shirts and other merchandise. Rovio is also looking into a 2013 IPO

Bad Piggies will be released September 27 for iOS, Android and Mac. 

Source: Rovio

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By Keeir on 9/4/2012 5:53:11 PM , Rating: 3

Alot of confusion here.

An IPO is where owners agree to sell Z shares to the public at a Y price. Z and Y and usually set to garner the most new capital for the company as well as wealth for the owner. However, in the long term, its best of the now part owners and company that the IPO be priced reasonably. Especially when the company needs a great deal of hype to inflate the stock price.

Facebook was priced inappropriately. Almost criminaly so. Given the materity of the company and the development of the base product, the IPO price of 38 was just stupid. I'd consider Facebook Stock around 5-10 dollar range given the number of outstanding shares. Unless Facebook comes out with a definate plan on raising revenue/earnings, the current P/E ratio at 17 dollars share price is still way too high.

Rovio's IPO might be priced significantly more reasonably. It will depend on the P/E ratio of the IPO. Rovio is quite frankly in a similiar position. "Angry Birds" has pretty much saturated the market and I haven't really seen a concete plan on how either wring significantly more earnings from "Angry Birds" or leverage Rovio "talent" to create new products and services.

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