Buick Bumps Base Price of '13 Regal by $2,000 to Make eAssist Standard
August 30, 2012 3:25 PM
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eAssist become standard equipment, 220hp turbo model available as a no-cost option
When it comes to extracting the most miles per gallon out of a vehicle,
GM often turns to its eAssist solution for midsize sedans
. While competing companies like Ford/Lincoln and Toyota/Lexus use full hybrid solutions to achieve lofty mpg ratings, GM's "mild hybrid" eAssist solution often lags well behind, especially in city mpg ratings.
In an effort to boost fuel efficiency of its models,
GM announced earlier this year
that it would make eAssist standard on the 2013 Buick Regal. This is a move the company already made with the
2012 Buick Lacrosse
Now GM has revealed that the addition of eAssist as standard equipment means that the base price for the 2013 Regal jumps from $27,055 to $29,015. The base 2.4-liter four-cylinder engine in the 2012 model, which was good for 19/31 (city/highway), gives way to a standard eAssist model that is rated at 25/36 (city/highway).
For those that simply don't want a Regal with eAssist, Buick offers a 220hp turbocharged 2.0-liter model as a no-cost option. And for those that crave even more power, the 270hp Regal GS is also available.
"With eAssist, Buick is redefining what a 'conventional powertrain' means to customers," said eAssist global chief engineer Stephen Poulos. "It changes the fuel economy – but not the experience – for the 97 percent of new car buyers who aren't buying hybrids."
"It takes advantage of the best parts of a hybrid, and eAssist is now standard equipment for Regal," Poulos added. "These new functions happen seamlessly, a requirement for Buick drivers who demand a refined driving experience. They'll really only notice a difference at the pump."
Manufacturers like Nissan have managed to employed advanced technology and continuously variable transmissions (CVTs) to help the
achieve 27/38 (city/highway) without the use of expensive batteries or electric motors. On the other side of the spectrum, the
2013 Lexus ES 300h
is rated at 40/39 (city/highway).
This article is over a month old, voting and posting comments is disabled
8/30/2012 8:14:58 PM
I'd say dropping the 2.4l base model (which is all they are doing here) is an adjustment to be more competitive within the segment.
The TSX has better performance and MPG than the current base 2.4l Regal. Eassist brings a bit more performance and better MPG for less money.
GM needs the Regal to be taken seriously in the entry level performance market and, IMO, that 2.4l base model had no business in the lineup.
I do agree that the 2.0l turbo is the best performance for your dollar in this lineup.
8/30/2012 10:27:22 PM
And don't forget the Regal is no longer the entry level Buick now that the Verano is available.
I wonder how quickly GM can get eAssist mated to the new 2.5L engine, and if they can get that fitted as the standard engine across all Buicks. I'd say being able to boast that the entire lineup has economy car-like fuel economy with 200+HP would be nice marketing.
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