Microsoft First Overhaul to its Logo in 25 Years Looks Vaguely Metro
August 23, 2012 4:41 PM
comment(s) - last by
This is Microsoft's first logo to feature color
isn't just a
dramatic operating system overhaul
for Microsoft Corp. (
). It also marks the first time in a quarter century that Microsoft has revamped its sacred logo, one of the most recognizable symbols in the tech world.
The new logo has a vaguely Metro UI-ish (
Windows 8 style
due to trademark issues
) look to it and will be featured prominently on Microsoft's upcoming 10.6-inch Surface tablet. Jeff Hansen, Microsoft's brand strategy manager
The Seattle Times
that the new logo is designed to "signal the heritage but also signal the future — a newness and freshness."
The "fresh" logo is actually the fifth in Microsoft's history. During its first 12 years, Microsoft went through three text logos, before finally settling with the iconic black, bold/italic text logo. The new logo is the first to feature color, though, with the inclusion of a Metro-like rendition of the iconic Windows symbol. Mr. Hansen
, "The symbol’s squares of color are intended to express the company’s diverse portfolio of products."
Microsoft's logo has evolved 4 times in the company's almost four decade history. [Image Source: Microsoft via
The Seattle Times
The new logo [Image Source: Microsoft]
Here's a video Microsoft put out of the new logo animating in:
Microsoft's Hansen comments, "The majority of the items that people see from the company — websites, marketing, communications — people will be seeing the new logo pretty quickly."
The Seattle Times
This article is over a month old, voting and posting comments is disabled
8/24/2012 8:32:11 AM
Every time I hear this kind of thing it makes me laugh. Most of the world runs Windows, it even runs on Apple products now, how does that make it inferior to OS X which can only run on a small selection of hardware and doesn't always run well on even that.
How many people go out every day and build their own machines out of a huge selection of hardware and successfully install Windows on it and have it be stable and reliable. Probably most of the people here. I have four computers at home running three different Microsoft OS's on completely different types of hardware and all three are stable and reliable.
So bleh all you like but truth of the matter is millions of people do most of the worlds daily work (and play) on a Windows PC, and do so sucessfully. Many of the problems you probably experienced were due to either the user or crappy 3rd party hardware and software.
"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer
Want an Intel-Based Windows 8 Tablet? Prepare to Pay up to $300 Extra, Says Lenovo
August 17, 2012, 6:18 PM
Microsoft Looks to Scrap "Metro" Codename
August 3, 2012, 7:52 PM
Windows 8 Release Preview Approaches; Compared to Windows ME
May 31, 2012, 12:20 PM
Amazon to Launch "Kindle Worlds" for Fan Fiction Writers
May 22, 2013, 12:00 PM
EA Dev: Nintendo is "the Walking Dead"; Wii U is "Crap"
May 20, 2013, 11:27 AM
Sony Officially Announces Gran Turismo 6
May 16, 2013, 10:24 AM
Windows 8.1 Will Be Free; Microsoft Holds Onto Struggling ARM Variant
May 14, 2013, 2:57 PM
Report: 59 Million Windows 8 Devices Have Been Activated Since Launch
May 13, 2013, 3:33 PM
Quick Note: Windows 8.1 Public Preview Coming in June
May 7, 2013, 6:32 PM
Most Popular Articles
High School Student Creates Storage Device that Can Charge in 20 Seconds
May 20, 2013, 6:51 AM
Apples Tries to Use Decade-Old Patents to Ban Samsung Galaxy S IV
May 22, 2013, 3:00 PM
NASA Awards $125,000 Grant for 3D Printed Food on Long-Term Space Travels
May 21, 2013, 1:32 PM
Microsoft Announces Voice-Controlled "Xbox One"
May 21, 2013, 12:55 AM
Seawater Cooling Saves Data Center Big Bucks, Energy, Despite Jellyfish Issues
May 17, 2013, 3:23 PM
Latest Blog Posts
Lumosity: Does it Work?
May 22, 2013, 8:20 PM
Quick Note: Sony "Teases" PS4 Ahead of Xbox Reveal in New Video
May 20, 2013, 12:33 PM
Nokia Introduces Instagram-Like App of Its Own to Help Lumia Sales
May 20, 2013, 7:10 AM
Parents of Pre-Teen Drivers Commonly Practice Distracted Driving Says Study
May 9, 2013, 7:16 AM
Apple's iOS 7 Running Into Internal Delays Due to Massive Overhaul
May 1, 2013, 4:26 PM
More Blog Posts
Copyright 2013 DailyTech LLC. -
Terms, Conditions & Privacy Information