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The Wall Street Journal also suspects features like social media tools

Apple is planning to release a set-top box with a myriad of new features onboard, but it must contend with cable operators and entertainment companies first.

The new Apple set-top box device has one main goal: to offer both live and on-demand content in one place. The digital-video recorder (DVR) would store TV shows on the Web, allowing customers to watch it at any time.

Apple already offers the $99 Apple TV, which is a digital media receiver that plays digital content originating from the iTunes Store, Netflix, Hulu Plus, YouTube, etc. However, Apple is looking to release something with added features to draw customers.

Specific features associated with the new Apple set-top box are speculative at the moment, but The Wall Street Journal proposed likely new additions like an iPad-like user interface, which would be both familiar to most customers and easier for them to use, and also social media options that allow people to share their TV shows through networks like Facebook and Twitter.


But in order to launch Apple's latest idea, it has to work with cable operators and entertainment companies -- and that's not the easiest thing to do. Why? Mainly because cable operators have their own competitive set-top box products, and entertainment companies don't want Apple changing the current pay TV method and gaining more power with more licensing rights to content in the long run.

However, Apple's latest TV idea isn't out to disrupt the pay TV business model. It's not throwing out sci-fi ideas to ruin the cable industry, but rather, offer improvements on options already available. For example, Apple's set-top box aims to allow customers to access all episodes of a TV show rather than just select episodes of a current season. It also wants older seasons to be available as well.

Source: The Wall Street Journal



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RE: WOW !!!
By theapparition on 8/20/2012 10:24:28 AM , Rating: 2
quote:
Do you even know what the term "patent troll" means dingbat?

Uh oh. Tony's getting a little testy.

Funny that you're the first one to cry foul when derogatory names start to fly. I see you've sunk to the same level of those you accuse. Nice.

quote:
Apple and iOS is crushing the Android business model, there is simply no comparison.

And here you're acting like your 12. Good job for someone who protrays themselves as an educated adult.

quote:
Samsung is the only company that can make any profits from Android and they do it by copying Apple - poorly.

Half the tech inside those fancy iDevices is made by Samsung. And considering that Samsung has outsold iPhones, I'd say they are not doing poorly.

I've come to see quite a dichotomy between some of your posts. Sometimes you're the family man, others the educated world traveler. And sometimes, you act like a petulant child. While some might claim a psychotic disorder, I'd bet that your troll account is just being managed by different paid actors. That would explain a lot.


RE: WOW !!!
By Tony Swash on 8/20/12, Rating: 0
"I modded down, down, down, and the flames went higher." -- Sven Olsen














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