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Developer claims that piracy was out of hand with its zombie shooter

When it comes to purchasing apps on platforms like iOS, Android, or Windows Phone, 99 cents seems to be the "sweet spot" that will spark a user to take the chance to hit the "Purchase" button without a second thought. Many of the most popular games on smartphones like Angry Birds or Cut The Rope sell for just 99 cents.
 
Madfinger Games, makers of the popular title Shadowgun, thought it had a winning combination by offering its latest zombie shooter, Dead Trigger, for 99 cents on the Android platform. However, despite the low price tag, piracy was a big problem with the game according to the developers.
 
Regarding price drop. HERE is our statement. The main reason: piracy rate on Android devices, that was unbelievably high. At first we intend to make this game available for as many people as possible - that's why it was for as little as buck. - It was much less than 8$ for SHADOWGUN…
 
However, even for one buck, the piracy rate is soooo giant, that we finally decided to provide DEAD TRIGGER for free.
 
 
Madfinger Games as a result has turned Dead Trigger into a free game with available in-app purchases. The company is quick to point out that this isn't a move to make the game a “freemium” title and that users can still play through the game without ever making an in-app purchase.
 
Interestingly, Dead Trigger is still available for 99 cents in the Apple App Store.

Sources: The Verge, Facebook



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By robinthakur on 7/24/2012 7:21:41 AM , Rating: 2
I don't think it's dumb logic really. Games are not free to make and the age of teenagers designing apps in their bedrooms is over. Games developers have business plans to secure the funding required to hire staff and create a game and part of that is how to monetize their investment. When a significant percentage of users bypass what little security is available on the official google play store and get all the content for free, what incentive is there, assuming you aren't just a hobbyist?

Even "freemium" apps are not immune as I've seen countless posters here saying "I turn off the ads" or saying even that people have realised that games in general are "not worth paying for", or that the game is carp. Say what you will about ios users and how 'dumb' they might be, but without buyers on the iOS platform, most developers would go bankrupt overnight. Some of you would do well to consider how you might feel and handle it if you were the developers trying to make a profit from the project and not consumers looking to get everything for free.


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