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Print 78 comment(s) - last by kmmatney.. on Jul 26 at 11:38 AM

Developer claims that piracy was out of hand with its zombie shooter

When it comes to purchasing apps on platforms like iOS, Android, or Windows Phone, 99 cents seems to be the "sweet spot" that will spark a user to take the chance to hit the "Purchase" button without a second thought. Many of the most popular games on smartphones like Angry Birds or Cut The Rope sell for just 99 cents.
 
Madfinger Games, makers of the popular title Shadowgun, thought it had a winning combination by offering its latest zombie shooter, Dead Trigger, for 99 cents on the Android platform. However, despite the low price tag, piracy was a big problem with the game according to the developers.
 
Regarding price drop. HERE is our statement. The main reason: piracy rate on Android devices, that was unbelievably high. At first we intend to make this game available for as many people as possible - that's why it was for as little as buck. - It was much less than 8$ for SHADOWGUN…
 
However, even for one buck, the piracy rate is soooo giant, that we finally decided to provide DEAD TRIGGER for free.
 
 
Madfinger Games as a result has turned Dead Trigger into a free game with available in-app purchases. The company is quick to point out that this isn't a move to make the game a “freemium” title and that users can still play through the game without ever making an in-app purchase.
 
Interestingly, Dead Trigger is still available for 99 cents in the Apple App Store.

Sources: The Verge, Facebook



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RE: Something does not add up to me
By johnnycanadian on 7/23/2012 1:58:53 PM , Rating: 2
10%? That would have been a gift. I work with a firm that released the same game (at $1.99) on iOS and Android. iOS piracy was around the 35% mark. Android? a little over 94%. Needless to say we're 100% iOS now. Until Google starts taking piracy seriously that market is dead to us.


RE: Something does not add up to me
By The Raven on 7/23/2012 2:11:10 PM , Rating: 2
I guess you miss out on all the free pirated games ;-P

Of course I am just joshing you. May I ask how you calculated the 35% and 94%?

Also I still don't understand why a company would give up on getting the x% for Android (even if Google gets a cut).

Granted the 6% that you say this game was getting probably isn't worth the effort. But then again after reading this article and listening to their whining I am tempted to buy an Android device that can install this game just so I can pirate it (eventhough it is free lol). That might explain some of the pirating. There was another company that pissed people off like that too for a PC title but I forgot which it was.


RE: Something does not add up to me
By mcnabney on 7/23/2012 2:44:39 PM , Rating: 5
I suspect those numbers are either BS or distorted. I have two phones and two tablets linked to by Google profile - so if I buy a game once I can install it on all of them. I suspect that if their numbers are based on real data they are probably counting every device besides the one used in the initial install as piracy. So adding tablets or upgrading your phone = piracy because you didn't "buy it again".


RE: Something does not add up to me
By tayb on 7/23/2012 3:07:41 PM , Rating: 2
iFishing reported 98% piracy rate for Android. I have no idea how they obtained that number or if their methods are reasonable but that's what they reported.


RE: Something does not add up to me
By Camikazi on 7/23/2012 4:37:22 PM , Rating: 3
I somehow doubt Android piracy is 98% considering that the majority of people using Android phones don't know how to root let alone pirate any apps. Out of all the people that I know who have Android phones (most all who have smartphones) only maybe 3 even know you can pirate apps in Android and only one would know how to find them (that would be me and I don't pirate apps).


RE: Something does not add up to me
By TheDoc9 on 7/23/2012 6:00:26 PM , Rating: 2
Yeah, there's something funny with those numbers. I'm rooted and I buy every app. I'm constantly re-installing of course because of rom updates. So if they're counting stuff like this than their numbers are way off lol.


By johnnycanadian on 7/23/2012 4:17:22 PM , Rating: 2
Back when we could use device IDs as unique identifiers we'd log the first launch with a specific ID. The method isn't perfect (users can install on more than a single device with a single purchase) but they gave us a pretty good idea of the level of piracy on both platforms.


RE: Something does not add up to me
By FlyBri on 7/24/2012 3:19:57 AM , Rating: 2
It's called using "fuzzy math" -- that's how he calculated it, lol. And if they got those figures from somewhere else, then then that source's numbers aren't reliable either.

There is NO WAY that the pirating level on Android is 94%. It might be as high as 60-something percent. I'm not discounting the fact that Android piracy may be a serious issue...but 94%? Give me a break.


By retrospooty on 7/23/2012 3:44:21 PM , Rating: 2
" Until Google starts taking piracy seriously that market is dead to us."

Do let the door hit ya!


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