backtop


Print 37 comment(s) - last by StanO360.. on Jul 16 at 4:51 PM

Google makes no money on the sale of Nexus 7 tablet.

The long rumored Google Nexus 7 tablet went official this week. AllThingsD reports that developing the tablet was no easy task according to ASUS chairman Jonney Shih. The first big challenge was the timeframe; Google reportedly only gave ASUS four months to build the tablet.
 
Couple that short timeframe with the fact that tablet had to sell for right at $200 along with the demands of building something from massive company like Google and you can see why this was a tall order for ASUS. “Our engineers told me it is like torture,” Shih said in an interview on Wednesday, shortly after the Google-ASUS joint project was announced. “They [Google] ask a lot.”
 
“I don’t think there would have been any other partner that could move that fast.,” Andy Rubin told AllThingsD. “We went from zero to working product in four months.”
 
Rubin talked about the lackluster sales of Android tablets overall saying that the missing piece to the puzzle of why Android tablets weren't selling well initially was that they lacked an ecosystem. He says that Google lacked a full complement of TV shows, movies for purchase, magazines, and other content the people expected on the tablet. “I think that was the missing piece,” Rubin said.
 
Shih and Rubin believe that the Nexus 7 can serve as a full-fledged tablet computer while being able to compete with the Kindle Fire on price. The tablet has a laminated display, a quad-core NVIDIA Tegra 3 processor, and a seven-inch IPS unit with a 1280 x 800 resolution. Google will offer the Nexus 7 in 8 GB or 16 GB versions and both have a 1.2-megapixel front camera, accelerometers, GPS, Bluetooth, and integrated Wi-Fi.

In short, the tablet offers significantly more features than the Kindle Fire for the same price. It's also worth noting that Ruben says the tablet is sold at cost.
 
“When it gets sold through the Play store, there’s no margin,” Rubin said. “It just basically gets (sold) through.”

Source: AllThingsD



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: Really?
By amanojaku on 6/28/2012 11:20:19 AM , Rating: 2
quote:
Why do I need to know that someone is infinitely kind to take a financial hit, so that I can buy something at a decent price? It feels like talking to a car salesman.
Because most people are buying phones and tablets fpr 2x-3x the manufacturing cost. The iPhone costs $180 to make, but it sells for $600 out of contract. Even with a contract, Apple gets at least $600, split between the consumer and carrier. The new iPad costs $300 to make, but it sells for $500. That means profit margins of 66% & 40%, respectively.
quote:
Anyway... Does anyone know what does "laminated" screen mean? (vs gorilla glass?)
The Nexus 7 tablet uses Gorilla Glass (usually just listed as Corning glass).
quote:
Now, that I hear all the whine about rock-bottom cost, I start to wonder how many corners were cut
Considering its features and the competitors' build costs, I would say none.


"Mac OS X is like living in a farmhouse in the country with no locks, and Windows is living in a house with bars on the windows in the bad part of town." -- Charlie Miller

Related Articles













botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki