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Microsoft is not happy

Operating system giant Microsoft Corp. (MSFT) became the first high profile victim of aggressive European Union antitrust enforcement (but it would not be the last).  Slapped with almost $2B USD in fines, the company was lashed for browser bundling and other tactics viewed by the European Commission regulators as anticompetitive.

Microsoft appealed the fine, but the results were less than what it was hoping for.  The appeals body -- the General Court of the European Union announced [PDF] this week its decision to cut the €899M fine to a mere €860M ($1.1B USD), a reduction of €39 (~$48M USD).

A Microsoft spokesperson told Reuters it was "disappointed with the court's ruling."

With the appeals exhausted, it now appears Microsoft will have to pay up to preserve the billions in yearly business it gets from the EU.  The ruling is the latest setback for Microsoft in Europe.  

The company has suffered from plenty of bad PR in Europe in the wake of UK court proceedings which detailed a sexual harassment by managers.  The incident led to several resignations and several civil suits, placing Microsoft squarely in the crosshairs of the EU state's active tabloid industry.

Sources: General Court of the EU [PDF], Reuters



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RE: I think I fugred it out...
By TheJian on 7/1/2012 6:56:01 PM , Rating: 2
Umm, they were also undercutting those brick and mortar stores or did you miss that part? It wasn't just the shipping. They are so big now they even use the shipping (and free tax) to get you to stay there. Amazon Prime anyone. Free shipping over $25? No small company can pull this off. So eventually all brick and mortar stores will be out of business accept your local food stores.

Even newegg is getting killed by amazon. I haven't bought anything there in the last few years save a USB audio (star tech month last month...LOL) because amazon always beats them with free shipping. A mobo for my dad bought last week saved $6.98 (asus Socket 775 DDR3 board...who knew?). That $7 savings almost paid for the $13 cmedia 108 based usb audio from newegg...LOL They are now like a fry's ad to me instead of the main place I buy. Shipping isn't free very often unless their price is already higher. Amazon even allows you to ad 4 friends to your PRIME membership so they get free 2 day air too! Fair competition?


RE: I think I fugred it out...
By shyhh on 7/2/2012 1:58:38 AM , Rating: 2
That is unfortunately the sad fact of the market economy. You cannot prevent a company from being more efficient. It is not unfair. Amazon is able to do it because they are running on a lower cost and that is why they can offer a better deal. It benefit the consumers which is ultimately what free market competition is all about.


RE: I think I fugred it out...
By shyhh on 7/2/2012 3:47:32 AM , Rating: 2
I thought about the argument that the bigger, better company killing the smaller company and what i realized is that they don't. It is us consumer who killed these brick and mortar stores. The bigger corporation merely offer the option, we consumer pulled the trigger. Cos the fact of the matter is, in the end, we all have the choice to purchase from anybody we wanted and at whatever price we like to pay. But in a culture where everyone compare prices before that make a purchase, company like Amazon succeed because they are meeting a demand. And that ultimately, we allow that to happen...


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