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Apple app thinks Indian Ocean is somewhere in Greenland, tells people to drive off bridges

Apple, Inc. (AAPL) earlier this week announced its latest upcoming version of its mobile operating system, iOS 6.  The beta build showed off some new features including the new Maps application, which allowed Apple to toss rival Google Inc.'s (GOOG) Google Maps, the previous mapping application in iOS.

CNN described:

But it was Maps which may have marked the most direct anti-Google move. Google has been providing mapping information to Apple since the iPhone launched in 2007.

At the iOS 6 announcement, mobile chief Scott Forstall was all braggadocio commenting, "In iOS 6, we have built an entire new mapping system from the ground up; and it looks beautiful.  This is a worldwide effort. We're covering the world."

Perhaps he was right, but the world Apple is covering seems to be one quite different from our own.  In the beta build the map names the ocean between Australia and Asia as the "Arctic Ocean".  It thinks the continent of Africa is the "North Pacific Ocean" and the island of Greenland is the "Indian Ocean".  Whoops.

Apple Maps
Wait a second... [Image Source: Gizmodo]

Then there are reports that the mapping app has a penchant for suggesting curious shortcuts that take drivers on creative turns directly off bridges.  Hopefully nobody tries to follow that navigator's advice unless they have one of those fancy car-boat-transforming vehicles.

True, this is just a test build, but it's a surprisingly poor showing for a company who has a reputation for polished core applications.  It looks like Apple may come to regret its snub of Google Maps.

Source: Gizmodo



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Typical
By wiz220 on 6/13/2012 6:59:35 PM , Rating: 5
This is typical Apple hype. They say they "built something from the ground up" but nothing could be further from the truth. Google and other innovative mapping companies built something from the ground up. Apple is just riding on their coattails, taking the hard work of others and repackaging it. All Apple did was make an app that integrates with someone else's systems that actually took an investment in R&D. Google on the other hand spent a great deal of time, effort and capital to actually have trucks go out and visually map a good portion of the civilized world. That is building something from the ground up. This is the only reason that Apple can be so profitable, they actually develop very little. At some point this deficiency will hurt them.




RE: Typical
By lukarak on 6/14/12, Rating: -1
RE: Typical
By Zoomer on 6/14/2012 10:55:30 AM , Rating: 2
I believe Apple is using openstreemap's data. They didn't - can't? - buy them. Google bought the guys who were working on the maps, so they technically are part of Google.


RE: Typical
By Stiggalicious on 6/14/12, Rating: -1
RE: Typical
By kittypuncher on 6/15/2012 2:17:35 AM , Rating: 2
While I'm not going to go into other facets of Apple, your statement is 100% not applicable to the map app - they built nothing for this. Except maybe a wrapper executable which then goes and copies someone else's hard work...


RE: Typical
By Paj on 6/15/12, Rating: 0
"I'm an Internet expert too. It's all right to wire the industrial zone only, but there are many problems if other regions of the North are wired." -- North Korean Supreme Commander Kim Jong-il














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