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Dell's Joe Kremer  (Source: images.smh.com.au)
Exec hinted at Apple's iPad tablet as being more of a pretty toy rather than a functional device for businesses

Joe Kremer, Dell Australia managing director, attended a media and analyst briefing in Sydney yesterday where he hinted at Apple's iPad tablet as being more of a pretty toy rather than a functional device for businesses.

"People might be attracted to some of these shiny devices, but technology departments can't afford to support them," said Kremer. "If you are giving a presentation and something fails on the software side, it might take four days to get it up and running again. I don't think this race has been run yet."

Kremer is referring to the tablet race, of course. Apple's iPad, which launched in 2010, has dominated the tablet market since its arrival. Others have tried to compete, but either failed or fell way short of Apple's capabilities.

Currently, Apple's iPad accounts for about three quarters of all tablet sales. It's even the tablet of choice for businesses. Many have tried to put a dent in Apple's tablet sales, including Hewlett-Packard's TouchPad. The TouchPad was axed only six weeks after launch, and Research-In-Motion's PlayBook is barely a blimp on the tablet sales radar.


Samsung is the closest thing to an iPad competitor with its Galaxy Tab, but again, it's not nearly enough to budge the Cupertino giant. Amazon's Kindle Fire, which saw huge success in late 2011, can't even seem to touch the iPad. The Fire's sales have dropped 80 percent in the first three months of 2012.

However, Kremer and other PC executives see Windows 8 as a potential new beginning. Many businesses use desktop and notebook PCs, and with a Windows 8 tablet, all of these can be tied together for a more convenient work experience. Many have high hopes that Windows 8 will allow other tablet makers to take a hit at Apple's market share.

This may not be the case, though. There have been many complaints geared toward Microsoft's Metro UI in Windows 8, saying that the user interface is great for regular consumers, but not so much for business. A recent report noted that Microsoft is ripping out huge parts of legacy code that allowed third-party app developers to re-enable the Start Menu and Start Button, which was a staple in Microsoft's traditional Windows operating systems. Microsoft is also planning to disallow users from directly booting to the desktop. Instead, they'll be redirected to the Metro UI graphical environment.

With Microsoft's Metro UI geared more toward consumers who want entertainment more than anything else, Windows 8 may not be the life saver that Kremer and other PC companies hope for.

Source: Financial Review



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RE: No
By darkhawk1980 on 6/6/2012 12:05:59 PM , Rating: 5
I have a Samsung Series 7 Slate for work (as an Engineer) and I must say, it out-does the Ipad every single day. I can take notes (MS One Note is great....on a PC), it does my simulations just fine, and I'm not confined to a desk, I can take it everywhere and anywhere, like outside to our test site where it's easier to handle a tablet than it is a laptop. I can still re-program our units thanks to the on-board USB port, and since it runs Windows 7 (and VERY well I might add, even with a huge finger for a mouse) I can do anything I can with a desktop.

Ipad's are great consumption devices. If you need to do work though, get a real computer.


RE: No
By Mint on 6/6/2012 5:34:14 PM , Rating: 2
As another engineer, I can really appreciate that the Slate has a stylus. I write equations/circuits and do math, but virtually everyone has the need to draw diagrams, flow-charts, etc.

Once you use a stylus for any productive task, you'll never want to go without it. Apple wanted everyone to embrace the touch-only ecosystem, because it benefits enormously if society leaves legacy x86 apps behind, but as soon as you start using a stylus, they're almost all usable again. They'll eventually buckle and ship their iPad with a stylus.

Unfortunately, their ego let Samsung+Wacom beat them to the punch, both on smartphones and tablets. I think almost all tablets in 2 years will ship with a stylus. Nobody cares about 2% volume and cost for something that augments the touch interface so well.


"A lot of people pay zero for the cellphone ... That's what it's worth." -- Apple Chief Operating Officer Timothy Cook














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