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Print 56 comment(s) - last by Cheesew1z69.. on May 29 at 7:52 PM

New display will pop up in tablet-cum-smartphones later this year

Even as Apple, Inc. (AAPL) is preparing to catch up to Android smartphones with a 4-inch display of its own, it may be left behind yet again as Android competition heats up in the 5-inch segment.

Ironically, a major pusher of this form factor is Apple's own primary "Retina" display provider LG Electronics Inc. (KSC:066570), which has handed Android phonemakers an even more powerful display -- a monstrous 5-inch Retina unit.

While many people mistakenly think Apple "invented" the Retina display, it really just bought it -- bought it from LG.

Now Android smartphone makers -- including LG itself -- are preparing to launch 5-inch smartphones powered by LG's new 1080p HD 5-inch Retina display, which packs an impressive 440 ppi.  While not quite as high a pixel density as rival Toshiba Corp.'s (TYO:6502) recently demoed 498 ppi 6-inch display, LG's display is a bit further ahead given that it's reportedly ready for immediate product integration.

Devices with the monstrous new display could be available by the holiday season.

LG 5-inch display
LG's new display is among the highest resolution 5-inch displays in the industry.
[Image Source: LG]

On the technical side, the new unit features a somewhat new technology called Advanced High Performance In-Plane Switching (AH-IPS), an evolution of IPS which offers faster response times (your image updates faster), better brightness efficiency (the display uses less power), and better viewing angles (you can tilt your device and still read it).

LG is currently previewing the massive new smartphone-cum-mini-tablet display at SID 2012 Display Week in Boston.  Sang-Deok Yeo, CTO, brags, "With the world's highest resolution smartphone display, LG Display continues to remain a step ahead in developing the most innovative in display technology products."

RGB displays like this new model enjoy a slight advantage over Samsung Electronics Comp., Ltd.'s (KSC:005930) Pentile display format, in that they show less undesirable pixel visibility (aka "pixellation") at the same ppi (pixels per inch) measurement.

The 5-inch form factor is becoming increasingly popular among Android devices, after the modestly successful Galaxy Note (5.3-inch) hit the market, treading the line between a smartphone and a tablet.  LG has a 5-incher of its own -- the Optimus Vu.  

LG Optimus Vu
LG's optimus Vu will be among Android's rapidly expanding 5-inch lineup. [Image Source: LG]

The Optimus Vu features a much different 4:3 aspect ratio, though, which makes it appear very squat.  It reportedly was released in South Korea earlier in May, and will slowly roll out worldwide in coming months.

Source: Korean Herald [translated]



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RE: Apple
By KPOM1 on 5/28/2012 5:03:44 PM , Rating: 4
Nothing. They mention Apple because it gets them more page clicks, and because some people just like to bash Apple just because it's Apple.

Let's face it. If Apple wanted to produce a phone with a 5" Retina Display, it could, and it would. They'll produce whatever phone they think will sell the best for them. I doubt the next iPhone will have a 5" screen, as I think that would be too big for a single product expected to serve the mass market. Samsung and LG make multiple devices with different screen sizes, so they are more likely to develop a phone with any particular screen size than Apple.


RE: Apple
By EnzoFX on 5/28/12, Rating: 0
RE: Apple
By StevoLincolnite on 5/28/2012 9:08:00 PM , Rating: 1
quote:
Let's face it. If Apple wanted to produce a phone with a 5" Retina Display, it could, and it would.


Not exactly. Apple doesn't produce displays... Or anything to do with hardware really, they instead buy it from 3rd parties like LG, Toshiba, Samsung etc'.
If those companies don't have the technology, then Apple can't and won't get anything.

Apple's main strength however is getting a hold of new technology and making agreements with the manufacturers for the sole exclusive use over it.


RE: Apple
By StormyKnight on 5/28/2012 10:32:32 PM , Rating: 2
He didn't say anything about producing the display. Re-read his post. "If Apple wanted to produce a phone WITH A 5" Retina Display, it could and would."


RE: Apple
By BZDTemp on 5/29/2012 3:27:02 AM , Rating: 1
eh, maybe you should look up the word "produce" in a Dictionary. If the quote had said "...have produced..." rather "...produce..." then you'd have something to stand on. As it is now then not so much :-)


RE: Apple
By Tequilasunriser on 5/29/12, Rating: 0
RE: Apple
By testerguy on 5/29/2012 8:10:47 AM , Rating: 2
Whether you produce something using other parts, such as producing a cake for which you need flour and eggs, or produce everything from scratch, you still produced it.

His point that Apple could easily produce a 5 inch phone if they wanted stands. They have sufficient money that they would find it easy to buy the screens off any supplier they choose, or to buy them outright, and could therefore produce a phone with that screen if they wanted.

It remains to be seen what they do but I suspect they will increase the screen size without increasing the form factor.


RE: Apple
By web2dot0 on 5/29/2012 12:17:04 AM , Rating: 2
Hey you know that if Apple ASKED LG to produce a 5" Retina, they would .....

It's called supply and demand. LG doesn't turn down $$$$$$$.

Unless if you believe that making $$$$$ is not LG's objective ... like all other corporations in the world. You know ... how capitalism works ....


RE: Apple
By Omega215D on 5/29/2012 4:59:20 AM , Rating: 2
Only if the technology was there to produce it was available. You have to remember there's a lot of R&D time to go into these things before going into an actual product. That's the only reason Apple was able to do what it did when the first iPhone was created (and it was lacking in those days as well).


RE: Apple
By testerguy on 5/29/2012 8:13:27 AM , Rating: 1
quote:
Only if the technology was there to produce it was available.


The point being that it is, and has been for a long time. If Apple had moved their focus to a 5" screen, manufacturers would do so too. This article itself proves that the technology exists too, so if Apple wants a 5 inch phone, they will produce one.

Chances are they don't, because most consumers don't want a brick.


RE: Apple
By Cheesew1z69 on 5/29/2012 1:49:55 PM , Rating: 2
quote:
Chances are they don't, because most consumers don't want a brick.
Quite apparent you haven't touched a Note...


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