RIM Prepares to Cut 2,000 More Jobs as it Tries to Stay Afloat
May 26, 2012 2:00 PM
comment(s) - last by
RIM's workforce has shrunk by over a quarter in the past three years
Waterloo, Ontario based Research in Motion, Ltd. (
) used to be the darling of the smartphone industry. For a time "BlackBerry" was
almost synonymous with "smartphone"
, but today RIM has fallen on hard times. It can
hardly convince customers to buy its smartphones
, let alone
its flopped tablet
, despite the price being slashed from $500 USD to around $200 USD.
Desparate times call for desparate measures, and a report in top Canadian newspaper
Globe and Mail
this week that RIM would be axing 2,000 jobs worldwide, from its roughly 16,500 workers. That 12 percent reduction in workforce is a sign of just how dire things are for the phonemaker, who is facing the prospect of a sale or bankruptcy.
An anonymous executive told
The Globe and Mail
, "They’ve been axing people on the sly for months. Lots of guys are being packaged out right now." an executive is quoted as saying."
At its pinnacle around 2009, RIM employed over 20,000. With the latest cuts, RIM's global workforce will have shrunk by almost 28 percent.
The layoffs are expected to begin June 1, a day before RIM announces its latest fiscal quarterly results -- which some fear will be another loss. Some employees are expected to be pressured to take early retirements and buyout incentives, others will be directly laid off.
The cuts could save RIM $1B USD, but that could be a short term solution, given that the company
lost $125M USD
(an eighth of a billion) in Q1 2012, and many expect those losses to accelerate as sales shrink.
Some fear the cuts won't be enough to save RIM. [Image Source: Jason Mick/DailyTech LLC]
Worldwide the BlackBerry accounts for only 7 percent of smartphone shipments, according to market research firm IDC Group. And in the U.S. RIM's market share is at about
-- indicating that a mere one in every-twenty-five devices sold is a BlackBerry.
New CEO Thorsten Heins
compares recent layoffs and
to throwing out pieces of a puzzle -- pieces he says you "don't need". He comments, "[Reviews] kind of allowed me to get a clearer view of what fits, and what doesn’t fit. Think of it like a jigsaw puzzle. I kind of figured out a few pieces that I don’t need in my puzzle to be successful."
Analysts widely believe RIM's only hope at survivial is its
upcoming BlackBerry 10 operating system
, but many are pessimistic regarding whether BB10 will be enough to save the sinking devicemaker.
The Globe and Mail
This article is over a month old, voting and posting comments is disabled
RE: The customer is always right.
5/29/2012 11:41:01 AM
Well I'll give you points for that, cause you aren't like those other idiots like macdevdude. I also try not to be such a douche either.
I like android and know it isn't suited as well for the enterprise. And as backstabbing as apple has been for businesses, it still will get adopted better than android for most purposes.
RE: The customer is always right.
5/29/2012 2:57:04 PM
Macdevdude is out of his mind, same as a few other commenters. That said, insanity runs high on both sides of the fence, its pretty weird.
"The Space Elevator will be built about 50 years after everyone stops laughing" -- Sir Arthur C. Clarke
Yet Another Talented RIM Executive Jumps From Burning Platform
May 24, 2012, 11:17 AM
RIM's Last Hope: Gleaming BlackBerry 10 Dev Platform is Unveiled
May 1, 2012, 11:40 AM
RIM Tries to Sell Customers on Defunct Operating System, Bleeds Money
April 11, 2012, 3:04 PM
RIM Sinks Further with $125M Fiscal Q4 Loss, Key Execs Leave
March 29, 2012, 9:14 PM
PlayBook OS 2.0 Drops For Lucky RIM Fans
February 21, 2012, 10:40 AM
Apple Rakes in $10.2B Profit for Fiscal Q2; Announces 7-for-1 Stock Split
April 23, 2014, 4:39 PM
The Price is Right: OnePlus One Packs Hot Spec for Only $299
April 23, 2014, 3:37 PM
Google Unveils Solar Panel Lease Plan for Homeowners
April 23, 2014, 9:56 AM
Quick Note: Apple Invites Companies to “Copy” Its Environmental Record
April 22, 2014, 7:58 AM
OnePlus One Images Leak Ahead of April 23 Launch
April 21, 2014, 5:19 PM
Nike Axes FuelBand Team, Exits Wearable Device Market
April 21, 2014, 4:58 PM
Most Popular Articles
A Bug's Life: Female Cave Bugs Have Penises, Penetrate Males for Three Days
April 17, 2014, 7:20 PM
HTC Hires Former Samsung Marketing Chief Who Developed "Galaxy" Brand
April 18, 2014, 6:00 PM
NASA Finds "Habitable Zone" Planet Sized Similar to Earth
April 18, 2014, 3:13 PM
Mounties Arrest 19-Year-Old Who Delayed Canada's Tax Filing w/ Heartbleed
April 17, 2014, 3:24 PM
Thanks to Government Crackdown, Chinese "Porn Cop" Has Watched 600K Adult Videos
April 21, 2014, 12:00 PM
Latest Blog Posts
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
Global Cyber Espionage Concerns Reveal Growing Cyber Armies
Nov 29, 2013, 11:04 AM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information