RIM Prepares to Cut 2,000 More Jobs as it Tries to Stay Afloat
May 26, 2012 2:00 PM
comment(s) - last by
RIM's workforce has shrunk by over a quarter in the past three years
Waterloo, Ontario based Research in Motion, Ltd. (
) used to be the darling of the smartphone industry. For a time "BlackBerry" was
almost synonymous with "smartphone"
, but today RIM has fallen on hard times. It can
hardly convince customers to buy its smartphones
, let alone
its flopped tablet
, despite the price being slashed from $500 USD to around $200 USD.
Desparate times call for desparate measures, and a report in top Canadian newspaper
Globe and Mail
this week that RIM would be axing 2,000 jobs worldwide, from its roughly 16,500 workers. That 12 percent reduction in workforce is a sign of just how dire things are for the phonemaker, who is facing the prospect of a sale or bankruptcy.
An anonymous executive told
The Globe and Mail
, "They’ve been axing people on the sly for months. Lots of guys are being packaged out right now." an executive is quoted as saying."
At its pinnacle around 2009, RIM employed over 20,000. With the latest cuts, RIM's global workforce will have shrunk by almost 28 percent.
The layoffs are expected to begin June 1, a day before RIM announces its latest fiscal quarterly results -- which some fear will be another loss. Some employees are expected to be pressured to take early retirements and buyout incentives, others will be directly laid off.
The cuts could save RIM $1B USD, but that could be a short term solution, given that the company
lost $125M USD
(an eighth of a billion) in Q1 2012, and many expect those losses to accelerate as sales shrink.
Some fear the cuts won't be enough to save RIM. [Image Source: Jason Mick/DailyTech LLC]
Worldwide the BlackBerry accounts for only 7 percent of smartphone shipments, according to market research firm IDC Group. And in the U.S. RIM's market share is at about
-- indicating that a mere one in every-twenty-five devices sold is a BlackBerry.
New CEO Thorsten Heins
compares recent layoffs and
to throwing out pieces of a puzzle -- pieces he says you "don't need". He comments, "[Reviews] kind of allowed me to get a clearer view of what fits, and what doesn’t fit. Think of it like a jigsaw puzzle. I kind of figured out a few pieces that I don’t need in my puzzle to be successful."
Analysts widely believe RIM's only hope at survivial is its
upcoming BlackBerry 10 operating system
, but many are pessimistic regarding whether BB10 will be enough to save the sinking devicemaker.
The Globe and Mail
This article is over a month old, voting and posting comments is disabled
RE: Android should have killed off RIM a long time ago
5/27/2012 11:15:46 PM
Even though you are a notorious troll, I tend to agree with you, Android's UI and user experience lacks finesse
"I f***ing cannot play Halo 2 multiplayer. I cannot do it." -- Bungie Technical Lead Chris Butcher
Yet Another Talented RIM Executive Jumps From Burning Platform
May 24, 2012, 11:17 AM
RIM's Last Hope: Gleaming BlackBerry 10 Dev Platform is Unveiled
May 1, 2012, 11:40 AM
RIM Tries to Sell Customers on Defunct Operating System, Bleeds Money
April 11, 2012, 3:04 PM
RIM Sinks Further with $125M Fiscal Q4 Loss, Key Execs Leave
March 29, 2012, 9:14 PM
PlayBook OS 2.0 Drops For Lucky RIM Fans
February 21, 2012, 10:40 AM
Retiree Sues Apple For $7,500 for Wiping Honeymoon Photos From His iPhone
November 30, 2015, 10:23 AM
iPhone 7 May Pack 3-4 GB Memory, More Storage; 4-Inch Comeback is Rumored
November 20, 2015, 10:12 PM
OnePlus One, OnePlus 2 Will Receive Android Marshmallow in Q1 2016
November 16, 2015, 9:58 AM
Lenovo Whoa: Motorola Droid MAXX 2 and Turbo 2 Break Cover in Leaks
October 26, 2015, 3:12 PM
Leak: Apple Preps for First Real Android App Foray With New Apple Music App
October 24, 2015, 1:59 PM
Pepsi Smartphone? Empty Calories Coming Soon to the Midrange
October 12, 2015, 11:41 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information