MPAA: Switching up Tactics to Fight Piracy
May 24, 2012 1:34 PM
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MPAA head switching things up, trying to re-define a commonly used term related to file sharing
The music and movie industries have relied on misdirection and lies to help spread their view of internet piracy, and a commonly used phrase may have been misused.
MPAA CEO Chris Dodd
has changed his mind on what theft really means when speaking about file sharing, saying his organization must become more focused on consumers.
"We're in a transformative [sic] period with an explosion of technology that's going to need content," Dodd recently said. "We're going to have to be more subtle and consumer-oriented. We're on the wrong track if we describe this as thievery."
Dodd didn't state that file sharing isn't a crime, but signals towards a different approach to deal with the problem.
Classifying downloaded music and movies as “theft” helps polarize file sharing, and some PC users believe file sharing is stealing. However, most PC users didn't consider file sharing the same as physical theft from a store or residence, and file sharing still prospers in an evolving market.
If a person downloads and shares copyrighted content online, they technically aren't depriving the owner of complete ownership of the material. Specifically, it's more of a legal issue dealing with intellectual property rights, and could be addressed in the future.
After Napster and other popular peer-to-peer networks were shuttered, internet users and copyright holders both adapted to a changing battlefield. The RIAA and MPAA will continue to focus more on targeting ISPs and trying to pass legislation,
such as SOPA
, which failed in early 2012, in an attempt to limit file sharing.
It’s interesting to hear Dodd switch gears, as his trade group continues anti-piracy efforts by lobbying in Washington, D.C.
This isn't a sign that the MPAA will suddenly leave behind efforts to stifle piracy, and a SOPA follow-up is expected in 2013. In fact, the MPAA recently hired Marc Miller, a former Nintendo antipiracy counsel and computer crime deputy chief at the DOJ, to become MPAA Senior VP of content protection and Internet.
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5/25/2012 1:21:22 AM
I haven't bought a CD in years, maybe decades. Honestly if I don't hear it on the radio in the morning as I drive 30 minutes to work, I never hear it. They quit making good music at least 20 years ago, why bother. That is what is killing the recording industry.
As for movies, about the only thing new or good out there has been the Marvel movies lately. Those and Hunger Games, which didn't need to rely on tons of CG and actually had good acting in it. The rest are remakes of remakes that get worse with each remake, I Hollywood would actually have some new ideas then maybe they could sell movies again, but for now there will be at most a couple good movies per year and the rest are not even good filler. TV is just as bad, so many reality shows now that they have more than one channel devoted to them, news is on overload, and they will throw anything into a plot and try to make a sitcom out of it, other than that everything is a cop/medical drama. Eureka is rather unique but it is ending, and a few others on SciFi are still good along with The Big Bang Theory, but what else is there? When there were only the Big Three networks you could find a decent show every night, now with a bazillion channels there seems to never be anything to watch, that is truly sad.
The RIAA and MPAA are trying to support an industry that has shot itself in both feet with a shotgun and is trying to run for its life on the bloody nubs.
"If they're going to pirate somebody, we want it to be us rather than somebody else." -- Microsoft Business Group President Jeff Raikes
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