Verizon Wireless to Kill Unlimited LTE Data, Even for Grandfathered Users
May 16, 2012 4:25 PM
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Verizon won't make any new friends with its latest attack on unlimited data
It appears that the unlimited wireless data "gravy train" is fast coming to an end. No matter which wireless network you use in the United States, they all are looking for ways to cripple "unlimited" data either by cutting off the plans altogether or
throttling data after a certain gigabyte threshold is crossed
Verizon Wireless is the latest U.S. carrier to punch customers right between the eyes when it comes to unlimited data. The company is ending the practice of allowing customers on grandfathered, unlimited 3G plans to move to an unlimited 4G data plan when upgrading to a new LTE phone. Instead, those long-time Verizon Wireless customers will have to sign up for a new plan with data caps according to
Verizon Communications CFO Fran Shammo explained the move at the 40th J.P. Morgan Technology, Media and Telecom conference, stating, "LTE is our anchor point for data share, so as you come through an upgrade cycle and you upgrade in the future, you will have to go onto the data share plan, moving away from the unlimited world."
Shammo is hoping that customers won't mind being kicked off unlimited data plans once Verizon Wireless' family shared data plans launch this summer.
"Everyone will be on data share," Shammo added.
Unfortunately, the company has yet to announce pricing for the shared data plans. However, we have the feeling that customers will be getting a lot less for their money with a family shared data plan than they do with the current grandfathered, unlimited 3G/4G plans.
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5/17/2012 10:18:50 AM
Given that this is coming from the CFO and not the CEO or COO, they maybe just testing the waters to see if they will get a significant jump in churn. It would not be the first time that VZW said something and then backed away from the position.
"We are going to continue to work with them to make sure they understand the reality of the Internet. A lot of these people don't have Ph.Ds, and they don't have a degree in computer science." -- RIM co-CEO Michael Lazaridis
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