Star Wars: The Old Republic Lost 25% of Its Subscribers
May 11, 2012 9:25 AM
comment(s) - last by
Subscriber loss surprised some
There a lot of people in the gaming and Star Wars communities, and they were really excited when EA announced about a year ago that it was investing
into a Star Wars themed MMORPG. That game launched as Star Wars: The Old Republic and racked up a large number of users very quickly. It appears that the popularity of the game may be cooling.
According to EA, the game had 1.3 million subscribers at the end of April. At the end of February, the game had 1.7 million subscribers. The reduction coincides with the game's launch in the Asia-Pacific region. Star Wars: TOR comes with a free month subscription so some subscriber fall off was expected shortly after the launch, but the number of losses has surprised many.
EA maintains that the subscriber drop-off is consistent with its projections. Subscriber losses being consistent still didn't prevent EA's shares from dropping as much as 10% in after-hours trading. According to EA interim CFO Peter Moore, "a substantial portion of the decrease [was] due to casual and trial players cycling out of the subscriber base, driving up the overall percentage of paying subscribers."
Casual gamers tend to drop out and stop playing when their free month subscription is over. EA is talking about plans to keep paying customers paying with character expansions and more. EA CEO John Riccitiello counters that the MMORPG is one of the company's top 10 profitable titles.
"It's a business contributor, while important, is not as important as Medal of Honour or Battlefield or FIFA or Madden or The Sims or SimCity," he said.
Many think competition in the MMORPG sector will only get more intense with the announcement that The Elder Scrolls Online is coming next year.
This article is over a month old, voting and posting comments is disabled
RE: I tried it
5/11/2012 11:03:22 AM
Before I get blasted, I should be clear.
Both have their merits, and both can be fun. But just because we call them both MMORPG, doesn't mean they are really comparable. We really should categorize them further and call them either Story based or Action based MMORPG.
RE: I tried it
5/11/2012 1:51:12 PM
That is why I like Star Wars Galaxies so much, even once you played through the story lines what little there was, it was a totally open sandbox system where you could create as much RPG story as you wanted. It was almost as if you took the pen and paper RPG and made a virtual world for it. Then after a good two year run Sony decided to completely change it and try to entice the FPS crowd into playing it and catered to the ones that wanted every class/profession to be completely equal and it got to the point it didn't matter what class you played you did the exact same things to level up. Only crafter and entertainer had different xp systems, and by the end entertainers had morphed into somewhat of a combat class. In the original if you were medic you gained xp by healing or crafting medicine, in the end you gained xp by shooting things :( Jedi, in the end all xp came from killing things, not a very Jedi like way to do things.
RE: I tried it
5/12/2012 1:03:38 PM
Wow, someone who actually liked Galaxies. It's like finding a unicorn!
"Let's face it, we're not changing the world. We're building a product that helps people buy more crap - and watch porn." -- Seagate CEO Bill Watkins
EA Invests $80M in Star Wars MMO Development
May 6, 2011, 6:47 PM
"World's Smallest Chess Code" is a Cheating Novice (But Still Kind of Lovable)
January 28, 2015, 2:24 PM
Microsoft's Windows 10 Now Has "Over 2 Million" Public Testers
January 28, 2015, 9:25 AM
Quick Note: With Windows 10, the Windows Source Hits Build 10,000
January 20, 2015, 2:05 PM
Microsoft Kills "Mainstream Support" Windows 7
January 13, 2015, 1:01 PM
Windows 10's "Spartan" IE11 Variant Will Get Firefox/Chrome-Like Extensions
December 30, 2014, 1:30 PM
Cortana, Xbox App, OneDrive Apps/Settings Backup Added to Windows 10 Build
December 15, 2014, 3:43 PM
Most Popular Articles
Under the Hood: How DirectX 11.3 and 12 Will Supercharge Windows 10 Gaming
January 23, 2015, 12:34 PM
2016 Cadillac CTS-V Packs 640 hp Punch with 200 mph Reach
January 23, 2015, 3:25 PM
Microsoft Shows Off Latest Windows 10 Build, Preps it for Next Week Release
January 21, 2015, 2:57 PM
Google Fixes Homophobic "Bug" in its Translator
January 27, 2015, 2:31 PM
Will Google Become America's Fifth Major Carrier?
January 22, 2015, 12:42 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information