Dell Thinks Tablet Market is Still Wide Open, Hopes to Compete with iPad
March 19, 2012 10:06 AM
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Dell believes it can still challenge Apple in tablet realm with Windows 8
When it comes to tablets, Apple dominates with iPad. No other tablet comes close in sales numbers globally. There are many companies out there trying to fight Apple and the tablet market with some modicum of success, particularly
Amazon with its Kindle Fire
. Computer maker Dell is huge in corporate markets around the United States and believes that corporate prowess will help sell tablets.
In the past, Dell has failed to put up any serious competition against Apple in the tablet market. Its Streak Android tablet was discontinued due to poor sales and never found the home in the corporate market Dell envisioned. One of Dell's top executives believes the popularity of the iPad could actually help a Dell tablet in the corporate market. As workers used to the iPad in the home start to press employers to allow these tablets at work rather than notebooks and other computers, Dell sees a chance thanks to its relationships with many large employers.
Dell's weapon to attack the tablet market in the corporate world will be tablets running Windows 8. Since Windows 8 will be more compatible with existing corporate systems and software than the iPad, Dell is hoping corporate buyers will look to its tablets instead of the iPad as more and more workers request tablets instead of notebook computers.
Dell's chief commercial officer Steve Felice told
, "We're very encouraged by the touch capability we are seeing in the beta versions of Windows 8." He added, "We have a roadmap for tablets that we haven't announced yet. You'll see some announcements…for the back half of the year. We don't think that this market is closed off in any way."
Dell certainly isn't alone in looking at Windows 8 tablets to make inroads into the corporate tablet environment. Lenovo, HP, and perhaps
are also planning Windows 8 tablets. Major Taiwanese makers such as ASUS are also going to be in the Windows tablet market.
Felice also said that Dell is again considering making Android tablets.
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MESSAGE TO DELL OR ANY OTHER MANUFACTURERS.
3/22/2012 2:58:12 AM
This is a message to Dell, AMD, or any other manufacturer hoping to compete in the mobile market.
Here it is, the product every consumer secretly wants (even if they don't know it yet) that will simultaneously help you capture the entire market, and turn tablets from useless toys into actual productivity devices.
1. Clone the 11.6" Macbook Air (again)
3. Swivel hinge.. so it folds up to look like a tablet
4. Use an underclocked IVB CPU around ~12W TDP, and achieve 6+ hours of "web browsing battery life" (current MBA gets 4hrs according to Anandtech)
5. Price it at around $700 (same as the 64GB iPad3)
Done. Congratulations, you've made something useful.
Stop relying on gimmicks. Stop trying to make every device paper-thin at the cost of battery life.
"And boy have we patented it!" -- Steve Jobs, Macworld 2007
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