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Dell believes it can still challenge Apple in tablet realm with Windows 8

When it comes to tablets, Apple dominates with iPad. No other tablet comes close in sales numbers globally. There are many companies out there trying to fight Apple and the tablet market with some modicum of success, particularly Amazon with its Kindle Fire. Computer maker Dell is huge in corporate markets around the United States and believes that corporate prowess will help sell tablets.
 
In the past, Dell has failed to put up any serious competition against Apple in the tablet market. Its Streak Android tablet was discontinued due to poor sales and never found the home in the corporate market Dell envisioned. One of Dell's top executives believes the popularity of the iPad could actually help a Dell tablet in the corporate market. As workers used to the iPad in the home start to press employers to allow these tablets at work rather than notebooks and other computers, Dell sees a chance thanks to its relationships with many large employers.
 
Dell's weapon to attack the tablet market in the corporate world will be tablets running Windows 8. Since Windows 8 will be more compatible with existing corporate systems and software than the iPad, Dell is hoping corporate buyers will look to its tablets instead of the iPad as more and more workers request tablets instead of notebook computers.
 
Dell's chief commercial officer Steve Felice told Reuters, "We're very encouraged by the touch capability we are seeing in the beta versions of Windows 8." He added, "We have a roadmap for tablets that we haven't announced yet. You'll see some announcements…for the back half of the year. We don't think that this market is closed off in any way."
 
Dell certainly isn't alone in looking at Windows 8 tablets to make inroads into the corporate tablet environment. Lenovo, HP, and perhaps Nokia are also planning Windows 8 tablets. Major Taiwanese makers such as ASUS are also going to be in the Windows tablet market.

Felice also said that Dell is again considering making Android tablets. 

Source: Reuters



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RE: Dell?
By name99 on 3/19/2012 4:05:15 PM , Rating: 2
quote:
With that said, the more Android 4 tablets start getting seen and used, the more popular it will get.


Really? Did anything like that happen with netbooks? With WinCE phones? With pre8 Windows tablets?

Maybe Android4 tablets will be a huge success, maybe they won't. But I don't see anything inevitable about it either way.
Android phones are very desirable to carriers because they allow the carriers to maintain control. One could argue that's why they have taken off. Tablets are a rather different sort of device, where the desires of the carriers matter a whole lot less --- or, to out it differently, there's a whole lot less need to buy a tablet and have to put up with carrier BS. Every example we have seen so far of the carriers trying to push tablets has resulted in crazy-unrealistic prices --- but "pure Android" (ie non ebook-reader) tablets without a carrier pushing them have largely been ignored.


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