Dell Thinks Tablet Market is Still Wide Open, Hopes to Compete with iPad
March 19, 2012 10:06 AM
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Dell believes it can still challenge Apple in tablet realm with Windows 8
When it comes to tablets, Apple dominates with iPad. No other tablet comes close in sales numbers globally. There are many companies out there trying to fight Apple and the tablet market with some modicum of success, particularly
Amazon with its Kindle Fire
. Computer maker Dell is huge in corporate markets around the United States and believes that corporate prowess will help sell tablets.
In the past, Dell has failed to put up any serious competition against Apple in the tablet market. Its Streak Android tablet was discontinued due to poor sales and never found the home in the corporate market Dell envisioned. One of Dell's top executives believes the popularity of the iPad could actually help a Dell tablet in the corporate market. As workers used to the iPad in the home start to press employers to allow these tablets at work rather than notebooks and other computers, Dell sees a chance thanks to its relationships with many large employers.
Dell's weapon to attack the tablet market in the corporate world will be tablets running Windows 8. Since Windows 8 will be more compatible with existing corporate systems and software than the iPad, Dell is hoping corporate buyers will look to its tablets instead of the iPad as more and more workers request tablets instead of notebook computers.
Dell's chief commercial officer Steve Felice told
, "We're very encouraged by the touch capability we are seeing in the beta versions of Windows 8." He added, "We have a roadmap for tablets that we haven't announced yet. You'll see some announcements…for the back half of the year. We don't think that this market is closed off in any way."
Dell certainly isn't alone in looking at Windows 8 tablets to make inroads into the corporate tablet environment. Lenovo, HP, and perhaps
are also planning Windows 8 tablets. Major Taiwanese makers such as ASUS are also going to be in the Windows tablet market.
Felice also said that Dell is again considering making Android tablets.
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3/19/2012 12:42:44 PM
Can you point me to a PC vendor that has actually done consumer-side right in the passed decade consistently?
This isn't a smart ass remark, it's serious. I can't think of one that can definitively claim to be of better (not good, just better) quality/price ratio at the consumer-end.
Of HP and Dell, I would prefer Dell even today (not that I would purchase a PC, but in this case suggesting to a friend or family member).
The same goes for laptops. They are all seemingly of an AWFUL build quality until you get into the 800+ territory.
On the business-side, on the other hand, I think Dell stands out as best. I know some people invest in HP PCs for the office but personally I haven't been exposed to them so I can't comment on that.
3/19/2012 1:06:06 PM
I agree. As bad as Dell is, I'd far rather have a Dell than an HP. I'll never buy another HP/Compaq product again. Our HP printer just died, and we have lots of new ink for it, but we're going to throw that perfectly good ink away rather than buy a new HP printer that could use it.
3/22/2012 1:45:00 PM
I would say Lenovo stands out as the best on the laptop / desktop side. But I'm happy with all my Dell equipment, and I'm more than happy with the Dell servers we use. My only real complaint is the screen quality on our laptops, but that doesn't seem to be a Dell only problem these days.
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