McGraw Hill: iPad 3 Will Boost E-Textbook Adoption
March 14, 2012 7:31 AM
comment(s) - last by
The iPad 2 will also help due to its lower price
One of Apple's e-textbook partners believes
the iPad 3
and the drop in price of the iPad 2 will bring in the era of mass e-textbook adoption.
McGraw Hill Education, which signed on as a top partner in Apple's e-textbook launch in January 2012, sees the iPad 3 taking
the use of e-textbooks
to another level with its high resolution and fast LTE connectivity. The tablet will give students a whole new learning experience with vivid pictures, videos, charts, etc. needed for school, as well as revolutionary features through iBooks that allows for note-taking.
"Extraordinarily high resolutions really unlock the potential of 'pinch to zoom' functionality," said Vineet Madan, vice president of McGraw Hill Education. "You can already see this to a large extent in iBooks and on Inkling's books, but the future will enable completely mind-blowing experiences for students. Imagine zooming in again and again on a cell structure in biology, for example, and seeing every level with the same crispness and clarity.
"Think about LTE. You could be anywhere and can immediately pull up all sorts of high-res, data-rich content. You can stream it instantaneously and you don't have pulling down gigs and gigs of content and storing it on the app locally."
The iPad 3, which was announced earlier this month by Apple CEO Tim Cook in San Francisco, offers 2048x1536 resolution as well as
4G LTE connectivity
and a 10-hour battery life. Storage options include 16GB, 32GB, or 64GB.
In addition to the iPad 3, Madan praised the iPad 2 for its lower price, which will allow students to adopt the device and e-textbooks much more easily. The iPad 2's price fell to $399 for 16GB when the iPad 3 was announced.
"The iPad 2 is still a phenomenally powerful device," said Madan. "Our content performs incredibly well on that device. At the same time, we can build better things for new iPad."
Madan explained that simply using textbooks on the iPad is not all students can look forward to with these devices. Through several different apps, the iPad 2 or 3 can be used to record college lectures and perform other academic functions as well.
In January 2012, Apple announced a
new textbook and publishing initiative
with iBooks 2 and iBook Author, which aim to put more e-textbooks on Apple devices and easily deliver them to students.
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RE: Pinch to Zoom and Resolution?
3/14/2012 3:12:51 PM
People think you're weird/crazy/stupid because you use a monitor on your laptop?!?! You must know some weird/crazy/stupid people because I've only seen people and their amazement when they first realize such a setup is possible. I've never owned a laptop without owning a high res monitor, keyboard/mouse, and even speakers to go with it even if I owned a desktop of at the same time! At home I've never needed to move around with my laptop so once home it's nothing more than a SFF PC.
Also any time someone asks me for recommendations on a new pc/laptop as an upgrade to an old one I ALWAYS suggest they get their OS cleaned up AND a new high res HD monitor if they happen to be using junk or an old monitor. Why? Honestly maybe 8/10 times there is nothing wrong with their PC but simply their perception of it being slow or old that forces them to buy a new pc. Changing to a better brighter crisper monitor immediately breathes new life to the hardware as is the PC internals are new but it's all about perception and when it comes to interacting with computers most important things are Monitors keyboard and mice (or whatever you use to interact).
You can own a $3000 core i7 beast but try using a 15 year old monitor mouse keyboard and speaker combo.... 5 mins into it you will want to shoot yourself.
RE: Pinch to Zoom and Resolution?
3/14/2012 4:46:40 PM
- Sorry, to clarify, people thought I was weird/crazy/stupid for having ultra-high resolution on both my notebook and home desktop computer. I agree with you, I think computing CPU utility has since peaked to a point where even a 3.2GHz Pentium Dual-Core CPU can easily handle the most mundane tasks such as email/Facebook/iTunes. Therefore, the next step really is to opt for more screen real estate space where multiple windows/tabs/spreadsheets can be displayed side-by-side for more efficient research and/or comparisons.
- Also I share your pain since I've dealt with customers who preach to me that their new Core i7/6GB/1TB/15"-HD LCD notebook is crazy powerful even though it's running at 1366 x 768 resolution (ugh).
"We can't expect users to use common sense. That would eliminate the need for all sorts of legislation, committees, oversight and lawyers." -- Christopher Jennings
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