NVIDIA Tells Apple to "Prove It" on A5X Performance Claims
March 8, 2012 10:23 AM
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Benchmarks or GTFO!
Yesterday when Apple
the new iPad, the crew from Cupertino took some time to brag about its new A5X processor in comparison to NVIDIA’s Tegra 3. Apple certainly isn't widely known for offering up benchmarks on its own, so we'll likely have to wait until iPads land in the hands of reviewers and geeks around the web.
Apple used the iPad unveiling to boast that the A5X chip inside the new iPad is two times faster than A5, and four times more powerful in graphics performance than the Tegra 3.
NVIDIA isn't buying those claims without proof. The graphics company wants to know how Apple came by that number. Ken Brown, a spokesman for NVIDIA, stated, "[It was] certainly flattering " for Apple to compare its newest chip to their part.
Brown continued, “We don’t have the benchmark information. We have to understand what the application was that was used. Was it one or a variety of applications? What drivers were used? There are so many issues to get into with benchmark.”
Anyone that follows tech knows benchmarks are often handpicked to favor one particular brand over another when it comes to claims such as these. So it should be interesting to see if the new iPad’s performance lives up to the claims.
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3/15/2012 10:46:32 AM
For me to be arguing semantics, means you are too, if you're arguing against me.
Honestly, to me, they didn't imply 4x faster real world performance. To me, they said, OK, our screen is awesome, so we had to shove in a GPU which is 4x higher.
To dumb people, clearly this may be misleading, but all companies are guilty of the same 'white lies'.
And we're not average customers - we're analysing the claim at a technical level.
Finally - arguably, even removing the semantics they are still correct, since the GPU can render at the lower resolution and upscale. Which WOULD mean up to 4x faster real life performance.
"Intel is investing heavily (think gazillions of dollars and bazillions of engineering man hours) in resources to create an Intel host controllers spec in order to speed time to market of the USB 3.0 technology." -- Intel blogger Nick Knupffer
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