NVIDIA Tells Apple to "Prove It" on A5X Performance Claims
March 8, 2012 10:23 AM
comment(s) - last by
Benchmarks or GTFO!
Yesterday when Apple
the new iPad, the crew from Cupertino took some time to brag about its new A5X processor in comparison to NVIDIA’s Tegra 3. Apple certainly isn't widely known for offering up benchmarks on its own, so we'll likely have to wait until iPads land in the hands of reviewers and geeks around the web.
Apple used the iPad unveiling to boast that the A5X chip inside the new iPad is two times faster than A5, and four times more powerful in graphics performance than the Tegra 3.
NVIDIA isn't buying those claims without proof. The graphics company wants to know how Apple came by that number. Ken Brown, a spokesman for NVIDIA, stated, "[It was] certainly flattering " for Apple to compare its newest chip to their part.
Brown continued, “We don’t have the benchmark information. We have to understand what the application was that was used. Was it one or a variety of applications? What drivers were used? There are so many issues to get into with benchmark.”
Anyone that follows tech knows benchmarks are often handpicked to favor one particular brand over another when it comes to claims such as these. So it should be interesting to see if the new iPad’s performance lives up to the claims.
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RE: Apple Picked the Wrong @!**@fight
3/8/2012 11:20:06 AM
Sure they can. Even if it's completely false, they could win a PR fight. We're talking about arguably the best PR company in the world, here.
In this specific case, it's more misleading than false, and, except for people who follow the mobile GPU's, no one is going to read any of the follow up anyway...
"If you can find a PS3 anywhere in North America that's been on shelves for more than five minutes, I'll give you 1,200 bucks for it." -- SCEA President Jack Tretton
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