Print 52 comment(s) - last by Pirks.. on Jan 30 at 9:01 PM

  (Source: HTC)
New chief says phonemaking "is not baking cookies", promises change on the software front

Research in Motion, Ltd.'s (TSE:RIM) board finally came around and canned its underperforming long-time co-CEOs Jim Balsillie and Mike Lazaridis.  They slotted Thorsten Heins as their replacement.  Mr. Heins, a German native and University Hanover graduate had previously worked at Siemens AG as their chief technology officer.  In 2007 he left Siemens to join RIM, first as Blackberry VP and then as chief operating officer.

RIM CEO Thorsten Heins [Image Source: RIMarkable]

Mr. Heins may be fresh out of the gates, but he already flinging some pretty controversial insults.  In an interview with BlackBerry blog Crackberry, he disrespects Android, remarking, "Just take a look where the Android OEMs are. I leave this to you. Take a look at their recent announcements and what you will immediately see is there is just no room for differentiation because they are all the same."

The insult of course ignores the fact that Android devices tend to differentiate themselves hardware-wise, with different form factors, different sizes of screen, different processors, and different onboard aps.  Plus it’s a pretty bold comment to be making about a platform that has marginalized yours in market share.

He also says his company is choosing to do things "the harder way".  He comments, "What we choose is the harder way. I get it. Did we miss on some commitments? Yes, I admit that. That happens in high tech. This is not baking cookies."

Kanye baking cookies

As for his remarks on RIM's direction, he implies that the media misconstrued his comments about "staying the course".  He comments, "I think this got into a little bit of the black and white zone. I was talking about drastic or seismic changes. What I was trying to address was that there was some suggestion that RIM should be split up or should even be sold. My true belief is that RIM has the strength and the assets that we can really succeed in this market."

"There is a LOT of change. There is a lot of structure change, there has been already a lot of change in terms of our software, our software platform, bringing QNX in. There is no standstill at any moment here at RIM."

Source: CrackBerry

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RE: Android Fanboy Article?
By EricMartello on 1/28/2012 10:50:57 AM , Rating: 1
Wait, so the CEO is insulting Android because it has the same software running on different hardware platforms/models. Hmmmm....does RIM do that too?

His statement is a fact. RIM's products were designed for businesspeople and for those who prefer a real keyboard over touchscreen. There is no denying that a keyboard > touchscreen when it comes to typing, and that is where the differences typically lied among RIM's products.

Android phones are all touchscreen types. The only differences are really the memory/cpu and the speed at which they can launch angry turds.

All of the OSes now have entry level priced to premium priced phones. So, I am not sure where the poor comments are coming from. Everyone needs to stop this Android for poor people, Apple is for rich people thing. When the iphone 3G went on sale for $99 there was a huge boost in sales? So does that mean those were "poor" people? Do you think Apple cares about the financial situation of the people that buy their product?

Apple has done a good job of omitting technology from their phones so they could release a new version of it and sell it to the same idiots who bought the previous verison. It's a treadmill for dumb4asses. At least with an iphone you get a relatively consistent experience; it's not like there are multiple iphones of the same "generation" other than their onboard storage capacity.

Android is a more like a generic OS that is slapped on every phone that is not an iphone. There is minimal variance in user experience between any two android devices, hardware quality aside.

Well, I hate to break it to you but that is there big problem right now. They were on top of the smartphone world at one point. They had two major companies with a lot of cash push two OSes and RIM did NOTHING about it. They got burn because of it and it went down hill from there.

They made phones for people who actually use the phones to work. They've always had a sub-par multimedia experience because most people who are working do not have time to sit around with their thumbs up their asses playing plants v zombies.

Do you remember the BB Storm? That was a joke of a phone. Then they managed to make it worse with the second release. What you are seeing now is RIM tailspinning out of control. Instead of trying to "insult" another major OS, maybe they should be focusing on making something developers want to develop for and release phones that consumers want.

Pretty sure that I did not once say that RIM's current offerings are competitive with iphone or certain android phones - what I am saying is that the CEO's statement about android phones all being alike is accurate.

In fact I did say that RIM would need to create a product that appeals to morons if they want the kind of Apple/Android success. You know, dial down the IQ for entry. Make a bunch of worthless "apps" available for $1 per download and spend a lot on an ad campaign that makes it seem like their phone is going to make you cool.

RE: Android Fanboy Article?
By fteoath64 on 1/29/2012 10:12:25 PM , Rating: 2
"In fact I did say that RIM would need to create a product that appeals to morons if they want the kind of Apple/Android success. You know, dial down the IQ for entry."

This is true. But RIM cannot do this in a hurry with their OS, they needed 3-4 years to pull it off and that is time they cannot afford to lose since they will go belly up from the market erosion currently happening. WP is certainly eroding their market share.

RE: Android Fanboy Article?
By DeluxeTea on 1/30/2012 12:20:45 AM , Rating: 2
Android phones are all touchscreen types. The only differences are really the memory/cpu and the speed at which they can launch angry turds.

A quick search reveals these:

RE: Android Fanboy Article?
By estarkey7 on 1/30/2012 8:32:47 AM , Rating: 2
Android phones are all touchscreen types...

Ever heard of Swype? Probably not, but I can type a whole lot faster using Swype than a phisical keyboard.

Listen, it seems that you hate Android, iOS and Win7 phones for whatever reason. You are free to choose whatever phone suits your needs.

Gartner has RIMs global market share just of 11%, while Android is at 53%.

If 89% of people think you suck and 11% think you are the greatest, guess what...

I'd bet you 1,000 shares of RIM stock, they are not acquired, chopped up or plain out of business by 2015, And if I lose, I guess you'll have enough to buy dinner after cashing in that stock.

RE: Android Fanboy Article?
By Cheesew1z69 on 1/30/2012 10:20:32 AM , Rating: 2
Swype is amazing.

RE: Android Fanboy Article?
By DukeN on 1/30/2012 11:29:05 AM , Rating: 2
So you want to bet that by 2015 RIM is split up, acquired or out of business?

That's a good bet for majority of business.

Will gladly make a small bet with you: RIM makes more money in 2012 than they did in 2011. How's that?

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