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Print 86 comment(s) - last by sleepeeg3.. on Feb 2 at 6:03 PM


  (Source: Edible Blog)
iPhone likely seized over a half of all U.S. smartphone sales

AT&T Inc.'s (T) blowout quarter was newsworthy enough, but it dropped a bit of a shocker in its numbers release -- 7.6 million iPhone activated for the quarter, with 9.4 million smartphones sold.  That means the iPhone outsold Android and Windows Phone combined nearly 4-to-1 on America's largest carrier.

(Now some have pointed out that "activated" phones can include third party sales, free phones, etc. and are distrustful of AT&T's assertion that the "majority" of activated iPhones are iPhone 4Ss... in other words they're saying that Verizon and AT&T's iPhone numbers are skewed in Apple's favor.  But a report indicates that 9 out of 10 iPhones purchased are iPhone 4Ss -- and much of the remainder is likely iPhone 4 sales, so this seems like sour grapes. -JM)

Apple, Inc.'s (AAPL) success with iPhone 4S is so startling that it deserves a recap:

The players:
  1. Verizon Wireless
    (joint venture between Verizon Communications Inc. (VZ) and Vodafone Group Plc. (LON:VOD))
  2. AT&T
  3. Sprint Nextel Corp. (S)
  4. Deutsche Telekom AG's (ETR:DTE) T-Mobile USA
Results (Confirmed: AT&T and Verizon; Pending: Sprint and T-Mobile's, italicized):

iPhone dominates
So, the disclaimer here is that Sprint and T-Mobile did not report their quarterly earnings yet, much less their smartphone sales.  And judging by past earnings reports, Sprint may not give solid numbers for iPhone sales and neither carrier is likely to give concrete estimates of smartphone sales.  But there's no reason, based on past numbers, to expect these carriers to be selling smartphones at a significantly higher per-subscriber percentage than Verizon/AT&T.

Let's say we're horribly off and that the iPhone sold only ~52%.  Recent estimates show Canada's Research in Motion, Ltd. (TSE:RIM) to hold about 6% of U.S. sales, while Microsoft Corp. (MSFT) and others took up about 5 percent of sales.  That would place Android at around 37%.

The odd thing is even the best analyst estimates didn't see this coming.  They predicted a near tie for Apple in the U.S., but did not predict an Apple victory to this extent.

Android and Apple have had a dramatic role reversal.  Ironically this reversal came on a launch that many analysts complained lacked enough new features (the only major upgrade was Siri) to impress buyers.  

iPhone 4S
Analysts thought the iPhone 4S would flop.  How wrong they were.
[Image Source: The Tech Journal]

The iPhone on AT&T was boosted in part due to strong legacy sales -- the iPhone 4 retails for $99 USD with 2-year contract on AT&T, while the iPhone 3GS is free with contract.

Will the mass-market invasion of Android 4.0 Ice Cream Sandwich in H1 2012 stem the rising iPhone tide?  Will Windows Phone finally gain a leg up in the U.S. market? There are plenty of unknowns for the upcoming year, but it is clear that Apple absolutely owned the holiday 2011 U.S. sales.

Source: AT&T



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iPhone sales on AT&T? Not so surprising
By sleepeeg3 on 1/27/2012 8:36:17 PM , Rating: 2
When I went to purchase the latest and greatest Android handset that was released just 2 days before the iPhone 4s, here are some of the hoops I had to jump through:
-Used upgrade option under customer login. Upgrade took me to a page asking if I wanted to purchase a 3S - 4S. No other options were available.
-Tried to upgrade directly through AT&T. $100 discount for Samsung Galaxy SII only available for new customers. $100 discount available for iPhone 4S.
-Called AT&T directly. First prompt gave me an option to directly contact a rep about purchasing an iPhone 4S. Went through other prompts and rep said SGSII only available online.
-Website for new activations had around 50 phones. iPhone 4S was first choice. SGS II was the last one. I had to scroll several screens down to find it.

Obviously, Apple still has their hooks in AT&T with some sort of marketing agreement. It should come as no surprise that the network that first offered the iPhone is selling more of them when existing customers are just looking for a familiar upgrade and new customers are being artificially channeled toward one.




RE: iPhone sales on AT&T? Not so surprising
By vision33r on 1/28/2012 11:26:18 PM , Rating: 2
You're assessment is another biased and wrong one.

AT&T is the one making it hard to buy anything else other than iPhone. Because they are paying a very high price tag to Apple for subsidizing each iPhone.

Of course, they have to make sure everyone buys an iPhone. The subsidies are lower with Android devices, they really don't push you that hard to buy them unless it has their 4G.

Verizon also reported a high operating cost due to paying Apple a huge sum.


By sleepeeg3 on 2/2/2012 6:03:32 PM , Rating: 2
Your logic makes no sense. If the iPhones are costing AT&T more money from subsidies, they would seek to avoid selling them.

If they negotiated a deal with Apple to get lower rates by buying them in bulk, then it means I am right and Apple has their hooks in AT&T.


"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997














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