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Apple continues to add to its war chest, sells record numbers of iPhones

It's beginning to become a broken record when reporting on Apple's quarterly earnings, but the boys from Cupertino have done it again. Apple today announced its earnings for fiscal Q1 2012 and the results are as usual very impressive.
 
The company reported net profit of $13.06 billion on revenue of $46.33 billion ($13.87 per diluted share). Profit for fiscal Q1 2012 was more than double that of fiscal Q1 2011, while gross margins came in at 44.7 percent compared to 38.5 percent a year ago.
 
“We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs,” said Apple CEO Tim Cook. “Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.”

 
As for product sales numbers, Apple sold 37.04 million iPhones during the quarter (a 128 percent increase) and 15.43 million iPads (a 111 percent increase). The company's Mac sales also saw an increase, but "only" saw a 24 percent increase year-over-year to 5.2 million units.
 
Apple iPods, however, continue their downward spiral in this age of digital convergence. Sales of the portable music players were down 21 percent to 15.4 million units.


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RE: Apple are doomed :)
By TakinYourPoints on 1/26/2012 2:08:11 AM , Rating: 2
quote:
That statement is at the very least misleading. Manufacturers can "compromise" in a number of areas that don't affect "quality". For instance, I'm perfectly happy to have a plastic shell and a TFT screen on my laptop if that means I save $600 - $700. To you that may be "compromising on quality" to me and many others it's "stuff that I don't want to pay $600 for".


The thing is that other companies can't compete on price if they use comparable components in similar form factors.

As it stands, I prefer to have quality components outside of just CPU and GPU. The only LCDs I've used with my desktop PCs are IPS, and my keyboards are mechanical. They cost more, sure, but I much prefer them to less expensive TN panels and membrane keyboards, same with cases that make for excellent builds. Corsair and Silverstone cases cost more than most but they're also really well made and easy to build in.

A lot of the time you get what you pay for. In the case of Apple notebooks, you get a great balance of weight, chassis size, battery life, keyboard, the absolute best trackpad out there, and great displays. If you don't want to pay up, fine, there are loads of other options out there. I don't see the point badmouthing Apple for not compromising on the overall package though, those things are great if you value them.

I don't think they are superfluous either, the last thing I want to compromise on are displays, can't handle bad ones.


"Spreading the rumors, it's very easy because the people who write about Apple want that story, and you can claim its credible because you spoke to someone at Apple." -- Investment guru Jim Cramer

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