Apple Has Another Blowout Quarter with $13B in Profit; Sells 37M iPhones, 15M iPads
January 24, 2012 5:02 PM
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Apple continues to add to its war chest, sells record numbers of iPhones
It's beginning to
become a broken record when reporting on Apple's quarterly earnings
, but the boys from Cupertino have done it again. Apple today announced its earnings for fiscal Q1 2012 and the results are as usual very impressive.
The company reported net profit of $13.06 billion on revenue of $46.33 billion ($13.87 per diluted share). Profit for fiscal Q1 2012 was more than double that of fiscal Q1 2011, while gross margins came in at 44.7 percent compared to 38.5 percent a year ago.
“We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs,” said Apple CEO Tim Cook. “Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.”
As for product sales numbers, Apple sold 37.04 million iPhones during the quarter (a 128 percent increase) and 15.43 million iPads (a 111 percent increase). The company's Mac sales also saw an increase, but "only" saw a 24 percent increase year-over-year to 5.2 million units.
Apple iPods, however, continue their downward spiral in this age of digital convergence. Sales of the portable music players were down 21 percent to 15.4 million units.
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RE: I'm surprised they are still selling the iPod Classic
1/25/2012 4:17:08 PM
Sorry but I can't agree with you. Everyone knows I am no Apple supporter, but the simple fact is China and Foxxconn is the ONLY PLACE IN THE WORLD the iPhone can be built. It sure as hell isn't possible to built the iPhone in America.
Foxconn employs 230,000 employees. There's not even 50 US cities with an adult population that high. Think of the scale of it! Foxconn once filled 8,700 engineer openings -- not assembly line workers, but engineering jobs -- in 15 days. It would take a US company, with all the legal hurdles and everything, nine months to find that many.
Remember when Steve Jobs original iPhone screen got scratched up by the keys in his pocket, and he went to Corning and they showed him "gorilla glass"? The ChiComs at Foxconn were able, in six weeks, to redesign and re-manufacturer millions of iPhones with this new screen that had been demanded six weeks prior. The environmental studies necessary for this kind of change would have taken years in America, plus the other obstacles.
There simply isn't and never has been a factory in this country that could produce this.
There's another aspect of this. All of the parts that go into an iPhone are made within 25 miles of the factory that assembles them. So if Apple wanted to, they'd have to ship all the parts either by air or by boat across the Pacific Ocean. It makes no economic sense to do it any other way that they're doing it.
iPhones aren't made in America 'cause they can't be. The infrastructure, the labor force doesn't exist at the levels necessary to support Apple's operations or the demand. It just can't happen, not the way things are currently structured in America.
RE: I'm surprised they are still selling the iPod Classic
1/26/2012 4:32:25 PM
Yes but not all those 230000 employees built Apple products. Foxconn makes products for dozens of other companies.
Nokia builds a huge portion of it's phones in the EU. They have factories in Finland, Germany & Hungary. They also have factories in China but most of that production is for that region.
Don't say things like
iPhones aren't made in America 'cause they can't be
because they can if Apple wanted. It's just that Apple wants money and lot's of it.
In difference to Apple, Nokia is a social company (at least it has been but I feel that Mr. Elop wants to change this). Actually this is one of the main reasons why Nokia has such a low profit margin.
BTW new iPhones don't use Corning anymore!
"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997
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