Samsung Aims to Beat Nokia in 2012
January 10, 2012 11:36 AM
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Some analysts say Samsung has a good chance of toppling Nokia
For many years, Nokia has been the top mobile phone maker in the world. Nokia was able to maintain that hold on the top spot with sales of its low-end and mid-range devices while its high-end smartphones were largely ignored in many markets. Samsung now has its sights set on Nokia.
Samsung is boasting that it is confident in 2012 it will be able to topple Nokia as the world's largest cell phone maker. If Samsung were able to pull that off, it would end the 14-year hold of Nokia on the top spot. Samsung's CEO Choi Gee-sung made the proclamation at CES in Las Vegas. Nokia is having a hard time of it recently with sales falling and it hopes that a tie up with Microsoft for smartphones will help bring it back to former glory. Few think that will happen.
Samsung isn't alone in predicting it will overtake Nokia.
reports that analysts from the Royal Bank of Scotland and others think Samsung has the momentum to overtake Nokia this year. However, analysts are split with others expecting Nokia to hang onto its lead. Undoubtedly, Samsung's wide range of Android smartphones is helping push it ahead.
"Considering how strong Nokia still is in the emerging markets, Samsung's expectation seems to imply that Nokia will miserably fail in mature markets," said Gartner analyst Carolina Milanesi.
Analysts are predicting weaker demand in established markets like Europe, but strong growth in emerging markets where Nokia is very strong. This will make it hard for Samsung to overtake. Samsung is also on a path to reach its revenue prediction early say analysts.
Samsung is predicted to have a
blow out quarter
with huge sales.
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RE: do you know why sony is crumbled?
1/10/2012 2:17:40 PM
Samsung is a powerhouse, easily the largest technology company by revenue.
They have a good image, good prices and dominate in multiple market segments.
Sony tried to lock people in with propriety formats and charge a premium... With the yen so high, the tsunami and the global downturn... Sony took a big hit(As has most Japanese companies have.). Hopefully they rebound more this year and launch the PS4 soon.
RE: do you know why sony is crumbled?
1/11/2012 8:37:56 AM
I hope that they aren't counting on the PS4 saving their bacon.
I've been a loyal Play Station user since the PS1, mostly because of the exclusives they used to have. However, bearing in mind that most exclusive titles have gone, the way they handled the network breach and how poor PlayStation Move looks compared to Kinect, I can't see myself buying anything but and xBox next time around, and I wouldn't be surprised if I'm not the only former PlayStation buyer moving over.
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