UPDATE: IBM Releases Early Cyber Monday Results; Online Sales Up 33% From 2010
November 28, 2011 5:43 PM
comment(s) - last by
Back2DLab Web ..
Cyber Monday shopping is up 20 percent from last year, and is expected to exceed $1 billion
While Black Friday has traditionally kicked off the holiday shopping season at midnight the day after Thanksgiving, the digital age has made online shopping a popular alternative. Many shoppers still wait outside of brick-and-mortar retailers like Best Buy and Target Thanksgiving night, but those looking for great deals and a good night’s sleep have preferred Black Friday’s alternative:
Cyber Monday is the online version of Black Friday. It takes place the Monday after Black Friday, and customers can simply jump online to their favorite retail websites and shop for deals the way they would in a brick-and-mortar shop – right from home.
Cyber Monday isn’t quite over yet, but International Business Machines Corp. (IBM) has already posted early results regarding Cyber Monday 2011’s success. According to the results, 2011’s online sales increased 20 percent from Cyber Monday 2010.
In addition, IBM found that shopping from wireless devices has increased as well with 13.3 percent of
consumers using a mobile device
to visit retail sites and 8.5 percent actually making a purchase. IBM expects these numbers to increase by the end of the day.
Internet marketing research company comScore has jumped in on the Cyber Monday watch as well, reporting that this year’s online shopping extravaganza is expected to surpass last year’s record.
“Last year, Cyber Monday was the heaviest day of online spending ever, with sales exceeding $1 billion, and we fully expect to see another record set this year,” said Gian Fulgoni, comScore Chairman.
These are just early results and expectations, but once the final results are in for Cyber Monday’s entirety, I’ll update here. I’m actually about to contribute to these numbers more than I already have today, because I’m an avid online shopper who prefers Cyber Monday over wasting my Thanksgiving night in line at a store.
11/29/2011 @ 12:00pm EST
The final results are in, and IBM's Coremetrics report has revealed that Cyber Monday 2011 online sales were up 33 percent over Cyber Monday 2010. The report noted that the average order amount increased 2.6 percent this year from $193.24 to $198.26.
Also, about 10.8 percent of consumers used mobile devices to visit a shopping site while 6.6 percent made an actual purchase. This increased from 6.9 percent and 2.3 percent respectively in 2010. Apple's iPhone and iPad ranked No. 1 and 2 for most used mobile devices for Cyber Monday shopping at 4.1 percent and 3.3 percent respectively. Android was in third place with 3.2 percent.
Cyber Monday was even up 29.3 percent over Black Friday.
IBM hasn't released a dollar figure yet, but considering the above-mentioned purchase and traffic increase, it looks as if Cyber Monday 2011 surpassed the $1 billion mark. But the actual figures will be posted here as they become available.
The Washington Post
This article is over a month old, voting and posting comments is disabled
The Rise of Cyber Monda
Back2DLab Web Design
Back2DLab Web Design
12/2/2011 11:58:14 AM
Black Friday will grow to be a thing of the past. Good article about how small businesses should really take advantage of Cyber Monday's to come:
"If they're going to pirate somebody, we want it to be us rather than somebody else." -- Microsoft Business Group President Jeff Raikes
Study: Over 50% of Children Under 8 Use Mobile Devices for Media Consumption
October 28, 2011, 11:43 AM
Newegg's Scrambled Cyber Monday Promotion
November 29, 2007, 12:20 PM
Latest By Tiffany Kaiser
Apple Racked Up 4 Million iPhone 6, iPhone 6 Plus Pre-orders Within 24 Hours
September 15, 2014, 9:54 AM
China to Require Real Names for Chat Apps
August 8, 2014, 8:28 PM
Quick Note: Windows Phone Store Surpasses 300,000 Apps
August 8, 2014, 12:30 PM
Google, Yahoo Working Together on Encrypted Email Tool
August 8, 2014, 7:23 AM
Edward Snowden's New Residence Permit Allows Another 3 Years in Russia
August 7, 2014, 2:41 PM
T-Mobile Beats Sprint in Prepaid Subscriber Numbers, John Legere Ribs New Sprint CEO
August 7, 2014, 11:55 AM
Microsoft Surface Losses Total $676M USD for FY2014; Will Launch in 25 Additional Markets
August 6, 2014, 1:07 PM
Quick Note: Microsoft Giving Nokia 630s to Employees Laid Off in China
August 6, 2014, 1:03 PM
Ten Apple Products Cut From China's Procurement List
August 6, 2014, 11:45 AM
Xiaomi Passes Samsung, Lenovo in China's Q2 Smartphone Shipments
August 5, 2014, 1:50 PM
Twitter Senior VP: "Diversity is Important, But We Can’t Lower the Bar"
November 9, 2015, 9:59 AM
CNN Resorts to Internet Censorship to Promote Clinton Over Senator Sanders
October 15, 2015, 2:47 PM
Breaking Bad: How to Crash Google's Chrome Browser With Just 8 Characters
September 23, 2015, 11:08 AM
Quick Note: Amazon UK Offers £10 Back on Any Order £50 or Over
August 3, 2015, 12:05 PM
Editorial: Reddit Allows Itself to be Hijacked as a Hate Platform For Racist Bigots
July 21, 2015, 6:32 PM
Mozilla and Facebook to Adobe: It's Time to Kill Flash
July 20, 2015, 6:30 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information