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Diesel cars are plentiful in Europe

As the demand for more efficiency in vehicles increases with the government and some consumers in the U.S., some drivers are starting to consider vehicles that previously weren't popular options. One of the efficient options that consumers are starting to take notice of is the diesel engine. Clean diesels are one of the technologies that several major automakers are now looking into.
The Detroit News reports that as of now diesel sales in the U.S. are less than 3% of the total sales, which is expected to change. One of the new diesel vehicles coming to the market is from a domestic manufacturer; Chevrolet will introduce a diesel version of Cruze in 2013. For GM, bringing the diesel Cruz to the U.S. has little risk since it already sells diesel cars in other countries.
The Chevrolet Cruze Diesel will arrive in '13 

Other automakers are looking to diesel cars as well with Mazda expecting to launch a new diesel engine in 2013, and the recipient is likely to be the all-new CX-5 small crossover utility vehicle. German automakers Volkswagen, Audi, BMW, and Mercedes all offer diesel-powered vehicles in the U.S.
Some suppliers to automakers like Robert Bosch LLC are predicting that diesel sales will grow to be 10% of the U.S. market over the next decade. Diesel cars are very popular in Europe where gasoline is expensive and diesel is more cost effective.
And it's not only economy cars that will be going diesel -- some performance cars are moving to diesel engines. BMW is expected to launch a diesel version of the M5 next year.
Mazda is widely expected to bring a diesel version of the new CX-5 to the U.S. 

The big draw for diesel engines is that the engines are often more durable, produce more torque, and they are 20 to 30% more efficient.

Source: Detroit News

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RE: definitely.
By mcnabney on 11/28/2011 1:54:52 PM , Rating: 3
Current price at the pump in my midwestern city:

Regular unleaded - $2.95/gallon
Diesel - $3.85/gallon

While diesels are generally more efficient, they aren't THAT much more efficient. Especially when European stats are adjusted for Imperial/US gallons and the extra 500 pounds of safety equipment are added on.

/still wouldn't mind more diesel choices

RE: definitely.
By FITCamaro on 11/28/2011 2:13:27 PM , Rating: 2
Yeah lowest I've seen here is $3.03 for regular (Shell) and about $3.80 for diesel.

RE: definitely.
By icrf on 11/28/2011 5:50:39 PM , Rating: 2
Yeah, better fuel economy doesn't necessarily mean cheaper to operate when changing fuel types. I saw something about Nissan making a 14:1 compression gas engine, for efficiency, when that will almost surely require 92 octane.

Maybe it's all about CAFE standards compliance and not TCO at all.

RE: definitely.
By ClownPuncher on 11/28/2011 7:57:18 PM , Rating: 2
Diesel doesn't cost more to produce, actually it costs less. The price difference is artificial.

RE: definitely.
By abzillah on 11/28/2011 10:49:06 PM , Rating: 2
The cheapest gas I can find in California is $3.65 for regular.

FITcamaro now I understand why you are so conservative, because you only pay $3.03 for gas.

RE: definitely.
By Pneumothorax on 11/29/2011 9:27:03 AM , Rating: 2
What's funny is that here in California (IMHO one of the most anti-diesel states), through a combination of taxes and not using heating oil as the east, diesel is only about 10c more expensive than premium, which would the fuel I'd be using in my BMW anyway. While I like the fuel economy, I bought my car more for the instant torque and not having to rev up to 4000 rpm to have good passing power uphill.

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