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Prius C will be unveiled at the Tokyo Auto Show

It's hard to keep anything secret in the automotive world, and Toyota has had its fair share of leaks over the past few months. First there were leaked brochures of the Yaris-sized Prius C and most recently, the lightweight, RWD Toyota FT-86/Scion FR-S. Last month, we covered the leaked pictures/specs on the Prius C, but Toyota is just now officially confirming the arrival of the tiny hybrid.
 
As expected, this will be Toyota's entry-level hybrid in the U.S. market and should be priced thousands less than the standard Prius. Toyota says that the five-seat Prius C is aimed at "youthful shoppers seeking fuel efficiency, technology, and spirited driving dynamics" -- the latter characteristic has never been used to describe a vehicle wearing the Prius badge.
 
Toyota also claims that the Prius C will deliver over 50 mpg in the city (we're hoping that it edges closer to 60 mpg), will feature nine airbags, Bluetooth connectivity, and will be available with the Entune infotainment system.


 
Per the leaked specs, the 157" long Prius C will be powered by a 1.5-liter gasoline engine that generates 74hp and a single electric motor that provides 61hp.
 
Toyota’s Prius C will makes its first stateside appearance at the Detroit Auto Show in January.
 

Source: Toyota Press Room



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RE: Should sell
By Keeir on 11/15/2011 7:03:47 PM , Rating: 2
People buy thier cars based on the percieved convience of the interior.

Due to long distance driving, most Americans would view the ability to eat/drink in thier cars of importance. In this context the size/placement of cupholders has become symbolic to most car buyers. Cars with more than enough cupholders in good placement are percieved as having interior features that aid in use of the car above and beyond just the cupholder. Why? Well, having a car with 5 total cupholders, but only 1 of which is located in a "normal" area, I can tell you that lack of cupholders is felt immediately and urgently as hot/cold/sticky liquid is in danger of damaging my interior.


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