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Prius C will be unveiled at the Tokyo Auto Show

It's hard to keep anything secret in the automotive world, and Toyota has had its fair share of leaks over the past few months. First there were leaked brochures of the Yaris-sized Prius C and most recently, the lightweight, RWD Toyota FT-86/Scion FR-S. Last month, we covered the leaked pictures/specs on the Prius C, but Toyota is just now officially confirming the arrival of the tiny hybrid.
 
As expected, this will be Toyota's entry-level hybrid in the U.S. market and should be priced thousands less than the standard Prius. Toyota says that the five-seat Prius C is aimed at "youthful shoppers seeking fuel efficiency, technology, and spirited driving dynamics" -- the latter characteristic has never been used to describe a vehicle wearing the Prius badge.
 
Toyota also claims that the Prius C will deliver over 50 mpg in the city (we're hoping that it edges closer to 60 mpg), will feature nine airbags, Bluetooth connectivity, and will be available with the Entune infotainment system.


 
Per the leaked specs, the 157" long Prius C will be powered by a 1.5-liter gasoline engine that generates 74hp and a single electric motor that provides 61hp.
 
Toyota’s Prius C will makes its first stateside appearance at the Detroit Auto Show in January.
 

Source: Toyota Press Room



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RE: Should sell
By ebakke on 11/15/2011 12:24:53 PM , Rating: 2
quote:
Toyotas recent problems have soured the brand for me
Which problems are you referring to?
quote:
I hate the Americanized layout of their cars now
I hate that their cars are all enormous but what does an "Americanized layout" mean (to you, at least)?


RE: Should sell
By ChronoReverse on 11/15/2011 12:39:58 PM , Rating: 2
He's probably referring to the sudden acceleration issues which turned out to be false when reviewed (by an American study no less!).


RE: Should sell
By Assimilator87 on 11/15/2011 12:43:21 PM , Rating: 2
So people base their car buying decisions on the amount and placement of cup holders?


RE: Should sell
By Spuke on 11/15/2011 1:57:29 PM , Rating: 2
quote:
So people base their car buying decisions on the amount and placement of cup holders?
I'd imagine it's on the list of considerations.


RE: Should sell
By Keeir on 11/15/2011 7:03:47 PM , Rating: 2
People buy thier cars based on the percieved convience of the interior.

Due to long distance driving, most Americans would view the ability to eat/drink in thier cars of importance. In this context the size/placement of cupholders has become symbolic to most car buyers. Cars with more than enough cupholders in good placement are percieved as having interior features that aid in use of the car above and beyond just the cupholder. Why? Well, having a car with 5 total cupholders, but only 1 of which is located in a "normal" area, I can tell you that lack of cupholders is felt immediately and urgently as hot/cold/sticky liquid is in danger of damaging my interior.


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