Quick Note: Lexus to Reportedly Drop HS 250h Hybrid Due to Dismal Sales
November 8, 2011 7:22 PM
comment(s) - last by
Lexus HS 250h
Lexus CT 200h
Lexus HS 250h could get kicked to the curb
When it comes to hybrid vehicles, Toyota has had plenty of success with its
. Toyota's Lexus division also has a few hybrids in its portfolio, but premium pricing means that sales of these models pale in comparison to their plebeian Toyota counterparts. One model in particular, the
, is sinking in the marketplace.
Left Lane News
) is reporting that the Lexus division is looking to kill the HS 250h after it only found 205 U.S. buyers in October of this year. For the January through October 2011 period, sales for the hybrid dropped nearly 73 percent compared to the same period last year to fewer than 2,400 units.
The HS 250h has plenty of strikes against it; one of which is the pricing. The vehicle has a starting price of $37,000. The second issue is that the
Lincoln MKZ Hybrid
is larger, more fuel-efficient, and undercuts the HS 250h by a few thousand dollars. The third problem is that its
sibling starts at around $30,000, offers better fuel efficiency, greater cargo flexibility, and livelier handling.
In addition, the CT 200h appeals to a younger clientele that Lexus is desperately seeking -- the HS 250h on the other hand attracts a much older buyer (and not very successfully as the sales numbers prove).
Lexus has its work cut out for it if wants to build a successor to the HS 250h that actually strikes a chord with consumers. They could start by dropping the price, upping the fuel efficiency, and giving the vehicle an exterior that would actually make onlookers' pulse rise instead of flatline.
Left Lane News
Wards Auto (Subscription)
This article is over a month old, voting and posting comments is disabled
11/9/2011 5:22:05 AM
Lexus has a hybrid?
"We are going to continue to work with them to make sure they understand the reality of the Internet. A lot of these people don't have Ph.Ds, and they don't have a degree in computer science." -- RIM co-CEO Michael Lazaridis
Quick Note: Toyota Prius Plug-in Hybrid, Prius v Priced from $32,760, $27,140
September 16, 2011, 6:08 PM
Toyota's New Camry Hybrid Leads the Pack in Price, MPG
August 23, 2011, 5:21 PM
42 MPG Lexus CT 200h Hybrid Hatchback Priced from $29,995
December 15, 2010, 2:21 PM
Lincoln Guns for Lexus HS 250h with Attractive MKZ Hybrid Pricing
July 22, 2010, 9:30 AM
Testing the New 2010 Lexus HS 250h
December 2, 2009, 8:00 AM
Report: Vehicle-to-Vehicle Communications Could Make New Cars, Trucks Costly
March 13, 2014, 7:19 PM
BMW: Demand for i8 Hybrid Sports Car Outpaces Production
March 13, 2014, 10:08 AM
Toyota's Takeshi Uchiyamada Says Hybrids Will Soon Have 20% Global Share
March 13, 2014, 9:24 AM
Tesla Loses Out in New Jersey's Vote for Direct Auto Sales Ban
March 12, 2014, 12:44 PM
Bids Sought to Build New Presidential Limo
March 12, 2014, 10:21 AM
Audi Traffic Light Recognition System Hopes to Save Fuel
March 11, 2014, 9:54 AM
Most Popular Articles
Malaysian Airlines Flight 370 Made Wild Altitude Changes
March 14, 2014, 9:21 PM
Tesla Motors Calls New Jersey Out on New Rule Against Its Direct Sales Model
March 11, 2014, 12:01 PM
Hack Reveals Fallen Bitcoin CEO's Posh Tokyo Penthouse
March 10, 2014, 4:28 PM
HTC One Leaks: LED Smart Cover, Carrier Models, Google Play Ed.
March 11, 2014, 5:30 PM
Apple Authorized to Seek $40 Per Device Against Samsung
March 13, 2014, 4:31 PM
Latest Blog Posts
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
Global Cyber Espionage Concerns Reveal Growing Cyber Armies
Nov 29, 2013, 11:04 AM
Is The Period Becoming an Expression of Anger?
Nov 26, 2013, 2:02 PM
NSA and Congress -- You Will Never Kill the Constitution, It's an Idea
Nov 10, 2013, 2:00 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information