Quick Note: Lexus to Reportedly Drop HS 250h Hybrid Due to Dismal Sales
November 8, 2011 7:22 PM
comment(s) - last by
Lexus HS 250h
Lexus CT 200h
Lexus HS 250h could get kicked to the curb
When it comes to hybrid vehicles, Toyota has had plenty of success with its
. Toyota's Lexus division also has a few hybrids in its portfolio, but premium pricing means that sales of these models pale in comparison to their plebeian Toyota counterparts. One model in particular, the
, is sinking in the marketplace.
Left Lane News
) is reporting that the Lexus division is looking to kill the HS 250h after it only found 205 U.S. buyers in October of this year. For the January through October 2011 period, sales for the hybrid dropped nearly 73 percent compared to the same period last year to fewer than 2,400 units.
The HS 250h has plenty of strikes against it; one of which is the pricing. The vehicle has a starting price of $37,000. The second issue is that the
Lincoln MKZ Hybrid
is larger, more fuel-efficient, and undercuts the HS 250h by a few thousand dollars. The third problem is that its
sibling starts at around $30,000, offers better fuel efficiency, greater cargo flexibility, and livelier handling.
In addition, the CT 200h appeals to a younger clientele that Lexus is desperately seeking -- the HS 250h on the other hand attracts a much older buyer (and not very successfully as the sales numbers prove).
Lexus has its work cut out for it if wants to build a successor to the HS 250h that actually strikes a chord with consumers. They could start by dropping the price, upping the fuel efficiency, and giving the vehicle an exterior that would actually make onlookers' pulse rise instead of flatline.
Left Lane News
Wards Auto (Subscription)
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11/8/2011 7:44:53 PM
I'm a Lexus owner, and when I got one of those for a loaner, I couldn't believe how cheap and crappy the car was. I promptly told my service advisor and he said he wouldn't sell the HS250 to someone he hated.
RE: Horrible car
11/8/2011 9:03:40 PM
This was also another one of those joke hybrids and by that I mean they slapped a hybrid signature on the back and improved mileage by about 2mpg.
RE: Horrible car
11/8/2011 9:45:30 PM
Who would've thought that a meagerly disguised corolla, in hybrid format, bloated with sound deadening as well as batteries, and marginally improved interior finishes compared to Toyota products priced in the high 30s would be such an abomination!
RE: Horrible car
11/9/2011 3:50:28 PM
Of course its horrible. It's a Toyota Corolla, and if you've been in one of those, you know its a complete piece of crap by Toyota-standards: the cabin is a rattle-trap of plastics and the transmission is a buzz-bomb of epic proportion, every time you hit a bump the rear sounds like closing a drawer of cutlery.
The CT200 is far more attractive (at least its based on a Matrix, ie, the greatly improved Corolla platform) but realistically, there is no Lexus model under $40,000 that I'd consider luxury (they're all based on the Corolla, Camry or Matrix) and at that point, why aren't you buying a true luxury car like a Mercedes, BMW, Volvo or Audi?
"Folks that want porn can buy an Android phone." -- Steve Jobs
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