Report: Nokia Won't Launch Any WP7 Handsets in U.S. This Year
October 25, 2011 9:04 AM
comment(s) - last by
The situation from Nokia may have just gone from bad to worse
not as bad as expected
earnings, Nokia, Oyj. (
) is preparing to launch Windows Phone 7.5 "Mango" handsets at the annual Nokia World conference in London. That lineup is expected to include
the "Sea Ray"/"Sun"
and the Nokia 800, a WP7.5 version of the slick iPod Nano-esque N9.
arrived this week from U.S. advertising blog
, which revealed that Nokia and its partners had been shopping around a troubling document while looking for a U.S. ad agency. That document revealed that Nokia would likely not launch a handset in the U.S. at all in 2011.
Previously Nokia had always suggested that there would be some product in the U.S. by the end of 2011. It had used phrases like "limit availability" to characterize this lower volume launch and
labeled 2012 the time frame for the "full launch"
. But again, there was always the assumption that the company would deliver at least some product, in order to excited customers in the lucrative U.S. market.
If true, this is a major blow to Microsoft Corp.'s (
) hopes to grow market share in the U.S.
It's also evidence of Nokia's ongoing struggles in the U.S. both in sales and at a corporate level in adapting to U.S. carriers' business model. Unlike many foreign regions where handsets are sold at-cost unlocked, U.S. carriers tend to rely on subsidized locked handsets. Those subsidies add an extra wrinkle of complexity for handset makers, as they now must appeal to both the customer
Still, it's unacceptable that Nokia has been unable to master this slightly different business model, particularly when its non-U.S. peers like Samsung Electronics Comp., Ltd. (
) have done so with ease.
If Nokia indeed delivers its product payload in early 2012, it will not only miss the lucrative holiday shopping season, it will also be delivering already dated hardware onto the ultra-competitive American market. That may be a death sentence to Nokia's hopes of being a strong competitor in the U.S.
It's already simply dumbfounding that Nokia is the
flagship partner of Microsoft's Windows Phone 7 project
, yet it has been unable to bring smart phones to market
as fast as other WP7.5 manufacturers
. Now the situation may be about to go from bad to worse.
This article is over a month old, voting and posting comments is disabled
I'm not a Nokia fan but...
10/25/2011 9:44:25 AM
... there's not much 2011 left anyway. Of course they'll miss christmas, but still...
RE: I'm not a Nokia fan but...
10/25/2011 3:39:20 PM
There's always Christmas 2012 right? The immediate months after the holidays people are broke so there won't be much buying going on. I see Nokia releasing their phones during then and wondering why nobody is buying. Then they'll say that they'll release the next phone in Nov 2012 and it'll probably still be Mango although an update will be out in the summer or something.
"Game reviewers fought each other to write the most glowing coverage possible for the powerhouse Sony, MS systems. Reviewers flipped coins to see who would review the Nintendo Wii. The losers got stuck with the job." -- Andy Marken
Nokia's Losses Prove Smaller Than Expected, New WP7 Smartphones Leaked
October 20, 2011, 9:30 AM
Specs of New Nokia WP7 Handset Leak
October 6, 2011, 4:38 PM
Samsung Unveils Omnia W WP7 Handset, Celebrates 10M Galaxy S IIs Sold
September 26, 2011, 2:39 PM
Nokia Talks Trash About Android, Apple; Won't Fully Launch WP7 Till 2012
August 11, 2011, 10:30 AM
It's Official: Nokia to Enter "Strategic Partnership" with Microsoft, Adopt Windows Phone 7
February 11, 2011, 6:01 AM
Retiree Sues Apple For $7,500 for Wiping Honeymoon Photos From His iPhone
November 30, 2015, 10:23 AM
iPhone 7 May Pack 3-4 GB Memory, More Storage; 4-Inch Comeback is Rumored
November 20, 2015, 10:12 PM
OnePlus One, OnePlus 2 Will Receive Android Marshmallow in Q1 2016
November 16, 2015, 9:58 AM
Lenovo Whoa: Motorola Droid MAXX 2 and Turbo 2 Break Cover in Leaks
October 26, 2015, 3:12 PM
Leak: Apple Preps for First Real Android App Foray With New Apple Music App
October 24, 2015, 1:59 PM
Pepsi Smartphone? Empty Calories Coming Soon to the Midrange
October 12, 2015, 11:41 PM
Most Popular Articles
Smart Security Cameras: 5 Good Choices For Any Budget
July 25, 2016, 7:13 PM
2017 Porsche Panamera: I’ll Take Three of These.
July 24, 2016, 6:44 PM
Free Windows 10 offer ends July 29th, 2016: 10 Reasons to Upgrade Immediately
July 22, 2016, 9:19 PM
Top 5 Smart Watches
July 21, 2016, 11:48 PM
5 Excellent Cable Modems: Buy Your Own and Avoid Rental Fees
July 28, 2016, 8:44 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information