Report: Nokia Won't Launch Any WP7 Handsets in U.S. This Year
October 25, 2011 9:04 AM
comment(s) - last by
The situation from Nokia may have just gone from bad to worse
not as bad as expected
earnings, Nokia, Oyj. (
) is preparing to launch Windows Phone 7.5 "Mango" handsets at the annual Nokia World conference in London. That lineup is expected to include
the "Sea Ray"/"Sun"
and the Nokia 800, a WP7.5 version of the slick iPod Nano-esque N9.
arrived this week from U.S. advertising blog
, which revealed that Nokia and its partners had been shopping around a troubling document while looking for a U.S. ad agency. That document revealed that Nokia would likely not launch a handset in the U.S. at all in 2011.
Previously Nokia had always suggested that there would be some product in the U.S. by the end of 2011. It had used phrases like "limit availability" to characterize this lower volume launch and
labeled 2012 the time frame for the "full launch"
. But again, there was always the assumption that the company would deliver at least some product, in order to excited customers in the lucrative U.S. market.
If true, this is a major blow to Microsoft Corp.'s (
) hopes to grow market share in the U.S.
It's also evidence of Nokia's ongoing struggles in the U.S. both in sales and at a corporate level in adapting to U.S. carriers' business model. Unlike many foreign regions where handsets are sold at-cost unlocked, U.S. carriers tend to rely on subsidized locked handsets. Those subsidies add an extra wrinkle of complexity for handset makers, as they now must appeal to both the customer
Still, it's unacceptable that Nokia has been unable to master this slightly different business model, particularly when its non-U.S. peers like Samsung Electronics Comp., Ltd. (
) have done so with ease.
If Nokia indeed delivers its product payload in early 2012, it will not only miss the lucrative holiday shopping season, it will also be delivering already dated hardware onto the ultra-competitive American market. That may be a death sentence to Nokia's hopes of being a strong competitor in the U.S.
It's already simply dumbfounding that Nokia is the
flagship partner of Microsoft's Windows Phone 7 project
, yet it has been unable to bring smart phones to market
as fast as other WP7.5 manufacturers
. Now the situation may be about to go from bad to worse.
This article is over a month old, voting and posting comments is disabled
Not THAT surprising
10/25/2011 9:42:28 AM
The "highly competitive" US market that got SGS II about half a year later than everyone else.
US carriers always want custom versions and I bet it is a pain in the ass to deliver.
RE: Not THAT surprising
10/25/2011 2:49:32 PM
It was about 4 months later. That said, the US is always first to get new iPhones, and several prominent Android phones debuted in the US (e.g. Motorola Droid/Milestone, Google Nexus One, Samsung Nexus S). Granted, the Nexus models aren't customized, but the Droid was.
It also is surprising since one of the stated reasons for hiring Elop and switching to WP7.5 was to attract the US market, which has eluded Nokia for several years now. Back in the late 1990s and early 2000s, they were actually #1 in the US after Motorola stumbled.
As weak as T-Mobile is, and with their deal with AT&T in doubt, Nokia should have been able to strike a deal with them, perhaps to release a "Nexus"-type device (i.e. no customization) at least to get a decent Windows Phone out to demonstrate. HTC has a Windows Phone at T-Mobile. Microsoft is trying to limit carrier customization, anyway, so really it's just a matter of striking a standard subsidy deal.
RE: Not THAT surprising
10/25/2011 3:36:21 PM
Does the Verizon iPhone get a bunch of Verizon apps that suck ass, start automatically, and you can't uninstall? Nope. That's why it's so easy. Verizon can go ef themselves for wasting space with all their crap. Thank goodness for root.
"We are going to continue to work with them to make sure they understand the reality of the Internet. A lot of these people don't have Ph.Ds, and they don't have a degree in computer science." -- RIM co-CEO Michael Lazaridis
Nokia's Losses Prove Smaller Than Expected, New WP7 Smartphones Leaked
October 20, 2011, 9:30 AM
Specs of New Nokia WP7 Handset Leak
October 6, 2011, 4:38 PM
Samsung Unveils Omnia W WP7 Handset, Celebrates 10M Galaxy S IIs Sold
September 26, 2011, 2:39 PM
Nokia Talks Trash About Android, Apple; Won't Fully Launch WP7 Till 2012
August 11, 2011, 10:30 AM
It's Official: Nokia to Enter "Strategic Partnership" with Microsoft, Adopt Windows Phone 7
February 11, 2011, 6:01 AM
The Samsung Galaxy S7
September 14, 2016, 6:00 AM
Apple Watch 2 – Coming September 7th
September 3, 2016, 6:30 AM
Apple says “See you on the 7th.”
September 1, 2016, 6:30 AM
Apple sued because of iPhone 6 Touch Disease
August 31, 2016, 7:00 AM
Get Ready to wait in line – iPhone 7 due September.
August 18, 2016, 7:15 AM
Robot Cameras Capture Gold at 2016 Olympics in Rio
August 16, 2016, 6:58 AM
Most Popular Articles
5 Cases for iPhone 7 and 7 iPhone Plus
September 18, 2016, 10:08 AM
Automaker Porsche may expand range of Panamera Coupe design.
September 18, 2016, 11:00 AM
Walmart may get "Robot Shopping Carts?"
September 17, 2016, 6:01 AM
No More Turtlenecks - Try Snakables
September 19, 2016, 7:44 AM
ADHD Diagnosis and Treatment in Children: Problem or Paranoia?
September 19, 2016, 5:30 AM
Latest Blog Posts
Who is in Risk of Getting Oral Cancer?
Sep 23, 2016, 6:02 AM
France Bans Plastic Eating Utensils in Restaurants
Sep 18, 2016, 10:49 AM
Progress Against Acute Myeloid Leukemia
Sep 17, 2016, 5:30 AM
Apple Watch Series 2 - Number 1 in the Customer Satisfaction.
Sep 7, 2016, 6:19 PM
First Self-Driving Car debut on the streets of Singapore
Aug 28, 2016, 4:10 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information