Nokia's Losses Prove Smaller Than Expected, New WP7 Smartphones Leaked
October 20, 2011 9:30 AM
comment(s) - last by
Company will unveil its handsets Oct. 26
In the last quarter Nokia, Oyj. (
) lost its spot as the world's largest phonemaker as Samsung Electronics Comp., Ltd. (
) and Apple, Inc. (
blew by it
. Still, for all the gloom-and-doom surrounding the Finnish firm, its
defunct Symbian smartphone operating system
, and its slow transition to Windows Phone 7, things may not be quite as bad as some had thought.
I. Earnings Aren't Great, But Are Less Bad Than Expected
Yesterday evening Nokia reported earnings of €9B ($12.35B USD). That represents a 13 percent year-to-year drop in sales and a 3 percent drop in sales from the Q2 2011. The company posted a €68M ($93.34M USD) net loss, much worse than the €403M ($553.20M USD) profit the company turned last year, but slightly better than the €487M ($668.50M USD) net loss that the company reported last quarter (International Financial Reporting Standards-style earnings).
The lower loss sent shares soaring 8 percent in pre-market trading.
Such a move may seem baffling to non-investors, particularly in light of
Apple's stock taking a hit
on large, but less than expected growth. But it's important to remember that expectations of growth and revenue are baked into stock prices. A company that's expected to decline sharply is priced low (like Nokia), while a company that's expected to sustain growth (like Apple) is priced high. Any surprises in either direction can send the stock up or down.
Nokia still has €5.07B in cash ($6.95B USD) on hand, so it should be able to sustain its push to Windows Phone 7.
long secret Windows Phone lineup
will finally be announced at
Nokia World 2011
in London on October 26. It's unclear whether the company will be able to get significant amounts of product out
on the U.S. market this holiday season
, but at least the event should give a clearer picture as to where the company is headed.
II. Shots of Slick Nokia 800 Leak
It's not rocket science what Nokia needs to get back on the right track. It needs to:
Get product on the market
Release attractive handsets
Shots of the Nokia 800 -- part of Nokia's upcoming Windows Phone Mango lineup --
yesterday, in lieu of next week's official launch.
The Nokia 800 is arguably the best looking Windows Phone on the block. [Source: PocketNow]
The phone looks very good -- in an iPod Nano-ish sort of way, at least. It comes in three colors. While it may have a relatively small screen -- 3.7-inches -- this may be one of the more stylish smaller smartphone on the market this side of the iPhone.
The Nokia 800 is rumored to be launch November 15th, alongside two other Windows Phone Mango models from Nokia. Hopefully that means "launching November 15th in the U.S." as Nokia has been a bit squirrelly about how much hardware it will put out in the U.S. this year.
At the very least the Nokia 800 seems to be a big step in the right direction in design appeal.
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RE: looks nice
10/20/2011 5:11:24 PM
WP7 is not Microsoft's priority. Windows 8 is.
Well, WP7 should be their top priority, and paying programmers well to write apps is essential. The world has changed. Half of regular internet users will be accessing the internet on a mobile device within the next 4 years. The market would probably be prepared to wait a few more years for W8 to appear (and may not care if it never does), but it won't tolerate a delay in WP7 (in fact it may well be too late already). The market needs smartphone operating systems with hundreds of thousands of apps, it needs tablet operating systems with hundreds of thousands of apps, and it needs them now! Next year and just tens of thousands of apps is too late and too little.
RE: looks nice
10/21/2011 4:15:04 PM
Why would they choose WP7-8 as a priority OVER Windows 8? I must be missing something.. that makes no sense.
RE: looks nice
10/21/2011 4:20:58 PM
Also, I don't understand how number of apps is any measurement of new OSs. WP7, Android, and iOS are all relatively young. Why do you needs 40 apps that do the same thing for every trivial singular function you want? It's a feel good stat if anything.
I don't want to sift through 10 mediocre messaging apps to find the 1 or 2 really good ones. Even if the OS has these 10 available, I'm likely just to Google which is the best and start figuring it out from there.
So, I really REALLY doubt the market needs hundreds of thousands of apps on their platform of preference. What they need are quality apps. iOS thrives because it has both, but one should not be confused for the other.
Android does well for a different reason altogether, in fact it is the reason the PC has done so well, open-development. There is no distro-model to adhere (marketplace/app store). Unfortunately, it's very buggy and inconsitent across devices. Google will get better at that with time, but MS is already good at that now.
You might be right on WP7 being too late to the party. All the more reason not to make it the primary focus. If win8 (especially on tablets) is a hit, it will not be too little to late. The synergy between WP and Win8 will actually be about the only thing that can really save the WP platform, in conjunction with proper marketting and staying with the features.
That's my view anyways. Seems logical.
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