Apple Achieves One Million iPhone 4S Pre-orders During First Day
October 10, 2011 10:00 AM
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IPhone 4S pre-orders began Friday, October 7
The iPhone 5 was a long-awaited follow-up to the iPhone 4, but when Apple made its official announcement last week, many customers and investors were disappointed to find out that an
would be this month's newest mobile release. But that didn't stop Apple from achieving one million iPhone 4S pre-orders within the first 24 hours of pre-order availability.
The problem many had with the news of the 4S was the
relatively few changes made
since the iPhone 4 -- especially in the realm of external changes. A few notable internal changes would be a dual-core A5 processor, iOS 5 mobile operating system, the Siri voice recognition assistant, an 8MP camera and compatibility across GSM and CDMA networks.
Despite complaints from customers and investors, technical analysis company UBM TechInsights predicted that the iPhone 4S would provide
healthy profit margins
comparable to prior iPhone releases.
From the looks of it, they were right -- Apple announced that it topped one million iPhone 4S pre-orders within the first day of making pre-orders available.
"We are blown away with the incredible response to iPhone 4S," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing. "The first day pre-orders for iPhone 4S have been the most for any new product that Apple has ever launched and we are thrilled that customers love iPhone 4S as much as we do."
What likely helped Apple out is the
addition of Sprint
as an iPhone carrier. It was discovered back in August that Sprint, for the first time, would sell the iPhone come the newest release in October. Not only that, but it would be the only carrier to offer unlimited plans for the iPhone 4 and iPhone 4S, giving it an edge over AT&T and Verizon.
IPhone 4S pre-orders
began Friday, October 7. The iPhone 4S will be available October 14.
This article is over a month old, voting and posting comments is disabled
10/11/2011 10:55:02 AM
So true, however its a product of marketing.
A company which will remain nameless, markets it's products to include smugness and elitism. Buying this product makes the uninformed consumer feel like they are getting the best. thing. ever. The consumer then projects this onto other consumers and can even *gasp* condescend to people with out phones. This, naturally, causes a bit of resentment, and retaliation. It's a never ending cycle from there.
Do I look down upon iPhone users? Yes (to a point, and not all of them). It's not because they own an iPhone, it's because of their attitude and misinformation about it.
"Intel is investing heavily (think gazillions of dollars and bazillions of engineering man hours) in resources to create an Intel host controllers spec in order to speed time to market of the USB 3.0 technology." -- Intel blogger Nick Knupffer
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