Samsung Steps Up "War of Words" Against Apple
September 23, 2011 2:17 PM
Samsung's Lee Younghee
(Source: The Korean Herald)
Android manufacturer promises to be more aggressive, bring more suits to end Apples "free ride"
Lee Young-hee, head of global marketing for mobile communications at Samsung Electronics Comp., Ltd. (
Friday blasted rival Apple, Inc. (
). She complains, "We've been quite respectful and also passive in a way. However, we shouldn't be ... anymore. We believe Apple is free riding [on Samsung's patented technology]."
The remarks echo the claims of her rival. Apple's South Korea spokesperson retaliates, "It is no coincidence that Samsung's latest products look a lot like the iPhone and iPad, from the shape of the hardware to the user interface and even the packaging. This kind of blatant copying is wrong and we need to protect Apple's intellectual property when companies steal our ideas."
Ms. Lee adds, "We'll be pursuing our rights for this in a more aggressive way from now on."
That could spell trouble for Apple in local courts like Japan and South Korea. Samsung is currently working to ban Apple's best-selling iPad 2 and
the company's soon-to-be-release iPhone 5
. The moves come as a matter of self-defense [
]. In Germany, Europe's third largest tablet market, Samsung's best-selling Galaxy Tab 10.1 tablet was banned after a judge granted Apple
a court-enforced monopoly on minimalist tablet designs
Apple and Samsung are
number one and two
, respectively, in phone sales by manufacturer. Currently 23 lawsuits have been filed between the companies, in ten different countries.
Samsung's infringement claims against Apple stem largely from its deep portfolio of wireless communications patents. Much like Apple, Samsung is essentially inferring that Apple must broadly alter its product from what the market seemingly demands to bring it out of infringement.
Much as Apple says Samsung cannot make a minimalist tablet, Samsung says Apple cannot make a tablet with wireless communications onboard.
very upset about this claim
as many of the patents involved are filed under the "fair, reasonable and non-discriminatory" (F/RAND) principle. F/RAND applies to patents developed as part of industry standards. It states that companies must pay you fair licensing fees for the patent, but you must express willingness to license the IP.
Samsung also has Android OS-maker Google Inc.'s (
) growing patent library backing it, should it need the help. States Ms. Lee, "We still have a very good relationship. We are working very closely with Google."
Google recently grew its IP catalog by
acquiring Motorola Mobility
purchasing 1,000 patents
from International Business Machines, Inc. (
"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997
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