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Print 76 comment(s) - last by evo slevven.. on Sep 19 at 5:49 PM


We attended Intel's cooling presentation this morning.

Intel's engineer complains that Apple is more concerned about making its products pretty than fixing their overheating problems.
What can Intel do to stop companies like Apple from selling overheating designs? "Nothing", presenter says.

In the quick IDF 2011 notes category, we wanted to share a humorous exchange we had with an Intel Corp. (INTC) engineer.  Joshua Linden-Levy is a "Mechanical Pathfinding Engineer" at Intel and delivered a terrific presentation on cooling in Oak Trail, the Intel Atom platform that replaces Pine Trail.

In the presentation Mr. Linden-Levy discussed how the target temperature for laptops was 58 Celsius, according to industry standards.  Given the high temperatures long suffered by various editions of Apple, Inc.'s (AAPL) MacBook Pros, we wanted to ask him how Intel plans to keep its partners (like Apple) from violating the proposed thermal guidelines on Oak Trail and its other product lines (Apple is unlikely to use Oak Trail, but typically uses other Intel's mainstream notebook and desktop processor lines in its models).

During the Q&A session Mr. Linden-Levy acknowledged hearing about Apple's laptop thermal issues.  What can Intel do prevent partners from committing such thermal botch jobs?  "Nothing," says Mr. Linden-Levy, "[the manufacturer will] just get a bad reputation among consumers."

As we discussed the issue further he added, "Well as you know, with Apple their chief priority is always form and looks -- everything else, including cooling design is an afterthought."

We found the presenter's informed, earnest unscripted dialogue about one of his company's largest partners refreshing.

Currently the thermal problem-plagued MacBook Pro models sell for almost twice the price of comparable hardware models from ASUSTEK Computer Inc. (TPE:2357).  Of course ASUSTEK's laptops lack the special aluminum unibody -- but when that unibody can get as hot as 100 degrees Celsius, it's hardly a selling point.

To be fair, less pricey models from 
Sony Corp. (TYO:6758) and Dell, Inc. (DELLhave suffered from similar issues [1][2].  Unlike these companies, though, Apple often refuses to recall or fully patch its faulty products.


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RE: That explains it
By TakinYourPoints on 9/14/2011 11:38:12 PM , Rating: -1
He's talking about tablets. And if you're talking about laptops, I haven't had any issues with heat and my i7 MBP. I've gamed for entire weekends on it and while it got loud, it ran like a champ the whole time. The loudness thing is hardly unique either, I've done the same on Alienware and Asus gaming laptops and they also get pretty noisy. All stay within safe temps, so I don't have any worries. If it had video artifacts or froze or whatever, then there would obviously be a problem.


RE: That explains it
By erple2 on 9/15/2011 9:36:53 AM , Rating: 3
Look, buddy, that puzzle game with the apple logo shouldn't make your laptop spin up it's fans like that.


RE: That explains it
By TakinYourPoints on 9/15/11, Rating: -1
RE: That explains it
By TakinYourPoints on 9/15/2011 5:13:06 PM , Rating: 1
Hmm, downvoted because I say that the MBP temps are well within tolerance and that the noise from the fans is no more than Asus or Alienware gaming laptops that I've used, or downvoted because I've been playing the Diablo 3 beta since day 1?

Someone's jealous either way...


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