Hulu to Receive As Many As 5 First-Round Bids
September 5, 2011 10:58 AM
comment(s) - last by
Google, Yahoo, Amazon and DISH Network are all preparing bids for the acquisition of Hulu
Among those who have prepared bids for Hulu are Google, Yahoo, Amazon and DISH Network
We learned just a few months ago that Hulu had placed a "for sale" sign on its store window, and now, the video streaming subscription service site is to receive about five
Earlier this year, Hulu, which is owned by Walt Disney Co., News Corp., Comcast Corp. and Providence Equity Partners Inc., was working to renew licensing agreements in order to increase its value on the open market. In June, Fox Broadcasting Co. renewed its licensing agreement, which brought shows like "Family Guy," "Glee," and "The Simpsons" back to Hulu. With such agreements in its back pocket, Hulu had something to offer subscribers and could finally have a shot at attracting a buyer.
went up for sale
in late June, almost immediately after
Yahoo approached Hulu
about a possible acquisition, yet Hulu wasn't ready to sell at that point.
Now, Hulu is to receive as many as five first-round bids where each offer included terms for programming rights. Bid prices are still unclear, but the
Wall Street Journal
expects that bids will range between $500 million and $2 billion.
Among those who have prepared bids for Hulu are Google, Yahoo, Amazon and DISH Network.
Hulu's owners will grant the winner five years of rights to TV shows, which includes two years of exclusivity. According to Chase Carey, chief operating officer of News Corp., the sale process is trucking alone right on schedule.
"We'll see where it ultimately ends up," said Carey. "For us, it's still a decision to see what it looks like at the end, and does it make sense to pursue that path, or does it make sense for us to stay in an ownership position and continue to have it driven by content owners."
It's tough for video streaming services to compete in a very Netflix-driven world, but with recent issues like Netflix's
subscription price hikes
of the satellite TV channel Starz (which is supposedly going to release its movies through contractual negotiations with DISH's Blockbuster streaming movie service), new competitors could give Netflix a run for its money.
This article is over a month old, voting and posting comments is disabled
9/5/2011 1:40:01 PM
Google will win. I just hope to god Apple doesn't get it if they indeed bid. Amazon wouldn't be a bad owner either. Yahoo would just screw it up. DISH Network would close it off to non-DISH subscribers most likely. Of course it could also use it to create an internet Cable service.
But given Google's aggressive acquisition strategy, I don't see others outbidding them.
RE: My opinion
9/5/2011 1:48:11 PM
I don't think anyone could outbid Apple if they really wanted it. But I agree with you about Google, out of all 5 I want them to win most.
"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner
Starz Drops Bomb on Netflix -- Says It Won't Renew Distribution Deal in February
September 1, 2011, 9:36 PM
Netflix Explains Why it Raised Prices
July 18, 2011, 9:30 AM
Yahoo Approaches Hulu; Hulu Unsure About Selling
June 22, 2011, 11:45 AM
AT&T Launches U-verse with GigaPower Network in Austin, Texas
December 11, 2013, 5:14 PM
Harlem to Receive U.S.' Largest Free Wi-Fi Network
December 11, 2013, 11:48 AM
Google's First Asian Data Centers Now Operational
December 11, 2013, 8:50 AM
Seattle's High-Speed Internet Rollout Delayed Due to Financial Issues
December 10, 2013, 12:14 PM
Report: Spotify Working on Free, Ad-Supported Mobile Service
December 6, 2013, 9:52 AM
Microsoft Protecting International Customer Data Through Increased Encryption, Litigation
December 5, 2013, 6:15 PM
Most Popular Articles
Experts: Masturbation Prevents Cancer, Diabetes, Insomnia, and Depression
December 6, 2013, 2:01 PM
Hackers Nab 2 Million Login Credentials from Facebook, Gmail, Twitter
December 5, 2013, 1:00 PM
Thieves Steal Truck with Cobalt-60 Onboard in Mexico, Will Die "Without a Doubt" from Exposure
December 5, 2013, 12:04 PM
Man Arrested for Using 5 Cents Worth of Electricity to Charge Nissan Leaf at Middle School
December 4, 2013, 8:00 PM
U.S. Navy Fires "XFC" Drone from Underwater Submarine
December 6, 2013, 2:35 PM
Latest Blog Posts
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
Global Cyber Espionage Concerns Reveal Growing Cyber Armies
Nov 29, 2013, 11:04 AM
Is The Period Becoming an Expression of Anger?
Nov 26, 2013, 2:02 PM
NSA and Congress -- You Will Never Kill the Constitution, It's an Idea
Nov 10, 2013, 2:00 PM
AT&T Explores $100B+ USD Deal to Acquire Vodafone's European Operations
Nov 4, 2013, 7:34 AM
More Blog Posts
Copyright 2013 DailyTech LLC. -
Terms, Conditions & Privacy Information