HTC, Beats by Dr. Dre Team Up to Team Up for Smartphones this Fall
August 11, 2011 9:19 AM
comment(s) - last by
The partnership aims to deliver a full spectrum of sound that replicates what producers and artists hear in the studio on HTC devices
Mobile designer HTC Corporation has announced that it is teaming up with Beats Electronics LLC to give HTC phones an
advanced audio experience
Beats Electronics LLC was created by artist and producer Dr. Dre as well as Chairman of Interscope Geffen A&M Records Jimmy Iovine in 2006. The company aims to deliver a full spectrum of sound that replicates what producers and artists hear in the studio. To do this, the company developed a new type of headphone that is capable of delivering music and sounds nearly at the level of quality heard in these studios.
Now, HTC, which is one of the fastest-growing mobile companies in the industry,
is partnering with Beats Electronics
to give customers the full sound experience on an HTC device.
"The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smart phone industry and define the future," said Iovine. "For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution and re-engineer how sound is delivered so that the consumer feels the music the way that the artist intended."
Beats Electronics will benefit because its system will be deployed on a fast-growing brand's devices, and HTC can benefit as well by having advanced audio systems by a brand that will accelerate HTC's "entry into the youth and accessories markets" around the world. Consumers who are looking for a better audio experience will now have more options in the mobile market as well.
"Beats has found a unique way to harness popular culture in a manner that us unlike other other brands today," said Peter Chou, CEO of HTC Corporation. "It's an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on
. We obsess over every detail of a consumer's mobile experience and audio is a critical part of the experience."
HTC phones with Beats integration are expected to be released this Fall, but there are no exact dates at this time.
This article is over a month old, voting and posting comments is disabled
RE: This deal made me think of...
8/11/2011 5:27:01 PM
All you bass are belong to us.
I love my new HTC sensation but it sounds absolutly horrible, everything on my phone is top notch except the sound. I would rate the sound a D- or a F by far the worst part of the phone, almost to the point of WTF were they thinking putting out such a nice phone with a $1 speaker.
I initally was thinking this team up was great but really how great of a speaker can you make that is 1-2 inches in size? Someone should team up with Bose and then maybe we could play music on our phone that sounds better then a shitty tweeter in a tin can.
RE: This deal made me think of...
8/12/2011 8:19:29 AM
seriously...I thought you were on to something here until you said "Bose". Not that Bose is bad overall, but they're known to be overpriced for their quality, just like Beats by Dr. Dre. Ever heard of B&W or Paradigm?
"So, I think the same thing of the music industry. They can't say that they're losing money, you know what I'm saying. They just probably don't have the same surplus that they had." -- Wu-Tang Clan founder RZA
Judge Finds Apple in Violation of HTC's Newly Acquired Patents
July 27, 2011, 9:38 AM
HTC Incredible Close to Release, Will Pack Market's Best Phone Hardware
April 13, 2010, 12:03 PM
Smart Security Cameras: 5 Good Choices For Any Budget
July 25, 2016, 7:13 PM
Top 5 Smart Watches
July 21, 2016, 11:48 PM
Retiree Sues Apple For $7,500 for Wiping Honeymoon Photos From His iPhone
November 30, 2015, 10:23 AM
iPhone 7 May Pack 3-4 GB Memory, More Storage; 4-Inch Comeback is Rumored
November 20, 2015, 10:12 PM
OnePlus One, OnePlus 2 Will Receive Android Marshmallow in Q1 2016
November 16, 2015, 9:58 AM
Lenovo Whoa: Motorola Droid MAXX 2 and Turbo 2 Break Cover in Leaks
October 26, 2015, 3:12 PM
Most Popular Articles
Say Goodbye to Data Plans - Sprint and T-Mobile offer Unlimited Data
August 22, 2016, 6:12 AM
Lenovo vs. Asus vs. HP - Best Laptop Under $500.00
August 19, 2016, 4:00 AM
Uber - Everyone's Autonomous Car Driver?
August 20, 2016, 6:01 AM
Get Ready to wait in line – iPhone 7 due September.
August 18, 2016, 7:15 AM
5 Healthy and Creative ways to add Fiber to your Diet By Monique C. Bethell, Ph.D.
August 18, 2016, 7:43 AM
Latest Blog Posts
Coming Soon - Drones and Airports
Aug 24, 2016, 12:40 PM
SolarCity’s Gigafactory: A Milesone in Emerging Technology by Lily Emamian - 15 August 2016
Aug 15, 2016, 6:30 AM
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information