New Netflix Plans/Pricing Announced
July 12, 2011 7:21 PM
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Netflix is making two big changes to its plans and prices that will either prove to be successful, or rub subscribers the wrong way
On-demand video streaming and video rental-by-mail company Netflix has enjoyed bundles of success recently, reporting 23.6 million subscribers worldwide this year. But now, Netflix is making
two big changes
to its plans and prices that will either prove to be successful, or
rub subscribers the wrong way
The first new change is the introduction of DVD-only plans. Customers have the option of paying $7.99 for one DVD out at a time, or $11.99 for two DVD's out at a time, but the plan does not allow video streaming to be included.
The second new change is the separation of
and DVD plans. While current plans bundle the two together for $9.99 per month, the new plans will be either DVD only or video streaming only. A DVD-only plan with one out at a time costs $7.99 per month, and a video streaming-only plan costs $7.99 per month. No longer can they be bundled together.
If a subscriber wants both plans, the monthly cost is $15.98 per month.
According to Netflix, the reason for these changes is to
for DVD by mail, and the current $9.99 plan (which is $7.99 for streaming and an extra $2 for DVDs by mail) does not make sense financially. Netflix believes DVDs should not just be a $2 add-on cost, but a broader, individual plan of its own. Also, Netflix wants to ensure the long life of DVD by mail options.
These changes are effective immediately for new members, but for existing members, these changes are effective September 1, 2011.
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RE: Increased Online Content?
7/12/2011 9:46:57 PM
Yup, I would guess that no more than 1/3 of my requested titles are available for streaming. I stream occasionally, but not enough to warrant an extra $100/yr. Their selection is still really pathetic, so I guess I will drop down to DVD only when forced.
Either that or Argggggh. I've been legal for many years. Good job raising prices to increase piracy.
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