Print 51 comment(s) - last by Pirks.. on Jul 15 at 2:22 AM

Comscore says Apple is number one in U.S. market share for a single manufacturer, though Android overall outnumbers it 1.5:1.  (Source: ComScore)

Apple's ranking is impressive, given that it's newest handset is over a year old.  (Source: Apple)
New study indicates Apple is the top single manufacturer, but there's a few disclaimers to consider

Internet data mining isn't the most accurate way to track smartphones, as it can be biased by usage patterns; that said it does give a decent rough estimate of market share.  Market research firm ComScore's latest internet traffic-based market share analysis delivers the controversial conclusion that Apple is the top single smart phone manufacturer in the United States.

Before proclaiming "Apple is #1!", it's important to point out that this is not a “by operating system” market share comparison.  If you combine the market shares of Motorola Solutions Inc. (MSI), Samsung Electronics Comp., Ltd. (SEO:005930), HTC Corp. (TPE:2498), and LG Electronics Inc. (SEO:066570) (11.4, 8.9, 11.8, and 4.8 percent, respectively) you get 36.9 percent, nearly 50 percent more than Apple's 26.6 percent.  Granted, those manufacturers also sell Windows Phone 7 handsets (Microsoft Corp. (MSFT)), but that market share is likely only a small percentage of that total.

It's also important to consider that Apple's worldwide sales are still lower than Samsung's and that it's being outsold nearly two-to-one by Android.  In other words, Apple is doing better in the U.S., where Android outsells it approximately 1.5:1, versus the world where Android outsells it approximately 2:1.

That said, Apple deserves plenty of credit for earning the top spot in this ranking -- especially since it only has two relatively old products, the iPhone 4 (12 months old) and iPhone 3GS (2 years old), on the market.

Other interesting observations are that despite all the doom and gloom surrounding Canadian smartphone maker Research in Motion, Ltd. (TSE:RIM), it still is maintain a sporty 24.7 percent market share.  It's also telling that Microsoft's favorite hardware partner, Finland's Nokia (HEL:NOK1V), could only muster a meager 2.1 percent market share.

And then there's Hewlett-Packard, Comp. (HPQ), who like Nokia is struggling.  HP earned just a hair more market share -- 2.7 percent.  However, unless its plans to license its smartphone OS to third-party hardware makers comes through big time, it seems to be condemned to a role as a bit player.

Apple, along with Microsoft are suing Android's top handset makers to force them out of the top spot -- or out of the market altogether.  And Apple is also eagerly awaiting the launch of a new iPhone in September, which is expected to be a relatively minor refresh.

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RE: ignore the trolls
By JasonMick on 7/12/2011 2:27:45 PM , Rating: 0
To this:
I agree. Apple invented the smart phone. This article is super biased. At least it's a wakeup reminder to all the fandroids out there that you're #2, not #1, no matter what you say.

and the original op:
why can't articles like this be posted in a neutral tone? hell i'm anti apple (never owned one in my life and probably never will) and most of what they stood for but even i can't agree with the tone of this article.

i'm all for giving perspective into a news piece but this goes beyond that. it practically slander apple achievements with news that it's only number 2 in the world. what's wrong with being number 2 anyway?

come on give credit where credit is due. not half hearted semi acknowledgement.

What's not neutral about the tone?? I just put the news in context and offer clarifications about the accuracy of the gathered statistics.

Do you honestly want me to fail to fully report on this topic because I wouldn't be offering enough "praise"/"credit" to Apple?

I'm sorry, I'm not going to write some adulatory puff job about Apple.

I'll be the first to admit that Apple definitely helped define what it is to be a smart phone. And they helped show how to have a successful app market, and still offer more apps than any smart phone maker.

So I give Apple a lot of credit. In fact, if you go back to my 2007 era work, when I was first writing at DT, I was accused of a pro-Apple bias.

In reality I'm just acting as objective observer of what's going on in the market.

In 2007 Apple was an innovator. Perhaps a dictatorial one, but an innovator nonetheless.

In 2010 Apple is pure marketing and hype, and trying to cling on to its growth with aged products.

The problem is that Apple is obsessed with controlling their products and they don't offer consumers much selection -- a bad combination. Further, they've failed to keep up with the pace of innovation of Google or even Microsoft.

For 10 months out of the year, Android smart phones have superior hardware than the iPhone, typically. And Windows Phone 7 arguably has a much more intuitive and innovative interface than the iPhone. Further, both with Android and WP7 you have a broad range of handsets to choose from, and the OS maker doesn't try to kill your phone if you happen to try to jailbreak it.

Apple was a pioneer, but in the long run, thanks to the choices IT made, it's destined for a small market share in the smart phone market, much as it currently holds in the PC market.

RE: ignore the trolls
By Pirks on 7/12/11, Rating: -1
RE: ignore the trolls
By JasonMick on 7/12/11, Rating: 0
RE: ignore the trolls
By Pirks on 7/12/11, Rating: -1
RE: ignore the trolls
By seamonkey79 on 7/12/2011 6:14:29 PM , Rating: 3
It seems that most people do care, because Apple isn't the #1 OS in the smartphone market...

RE: ignore the trolls
By Pirks on 7/12/2011 6:49:06 PM , Rating: 3
But Apple is #1 smartphone hardware seller, so it seems people do care.

RE: ignore the trolls
By tamalero on 7/13/2011 2:47:26 PM , Rating: 2
when you choose apple.. how many options of design, operating system, cpu and other details can you choose?
ohh yeah.. ONLY ONE.

when you look at HTC, Samsung & other droid and win7 devices?
theres TONS!

the difference is.. droid and win7 manufacturers try to adjust themselves to the user.. apple forces users to adjust to THEIR products.

RE: ignore the trolls
By Pirks on 7/15/2011 2:22:26 AM , Rating: 2
bullsh1t, Apple doesn't force anyone, those who don't want to comply with Apple product line limitations just don't buy Apple stuff, and no one is "forced", so cut the crap too please

RE: ignore the trolls
By W00dmann on 7/12/11, Rating: 0
RE: ignore the trolls
By spacemonkey211 on 7/12/2011 4:20:05 PM , Rating: 2
As much as I tend not to like Mick's articles for the same reasons as you...

This one seemed very reasonable. He put it into perspective instead of just touting that Apple is #1 without any qualifiers. The fact that he spells it out again and again in his articles is just a fact of journalism. Each article should be self contained so new readers can understand them. General background knowledge might be required, but that should be it.

Thank you so very much for contradicting yourself within your own comment. Of course, it would be giving you far too much credit to assume you actually realize this.

Ummm... I don't see how it is much of a contradiction. Apple was an innovator that made decisions that would amount to a good short term gain but overall would make it so it couldn't compete if a competitor could gain traction. I remember reviewers and commentators saying this ever since the original iPhone was released. Nothing new there. Android vs iOS was always being compared to Apple and Microsoft of the 80's... Apple was way ahead of MS technologically, but MS let you install and run on any hardware anyway you really wanted.

Now that Android is at parity with iOS feature wise, Android is growing astronomically where iOS is flat. By growth and flat, I am using the business terms in which growth is measured by market share growth. So if you have double the sales from last year but the market grew by a factor of 4... that is negative growth and is actually very poor performance.

The fact that Apple is saying that it is the best even though it's market share is shrinking and there are a number of "newer" phones on the market makes it seem like hype. Another poster commented that people don't look for specs on phones and they are right. People don't... What they look for is what is "new"... Android has a new "IT" phone every month or 2 to keep it fresh in the peoples minds where Apple only does 1 refresh a year. Apple is still saying we have a great iPhone4 when there have been 5-8 new Android phones.

I think that is what Mick was trying to get at.

RE: ignore the trolls
By Falcoxx on 7/12/2011 4:43:22 PM , Rating: 2
It just seems biased because all the qualifiers either favor Android or aren't the full story.

For instance.

Apple is the number one smartphone manufacturer, but Android outsells IOS 2 to 1. You know both Android and IOS run on Tablets and MP3 players right? This was excluded in the original study because it was just for phones, but when you extend it to everything that runs the OS, it just seems half assed or biased when you exclude those other devices.

I'm not positive about this, but I don't think Apple's market share has shrunk (for smartphones). It's peaked at the 20 to 30% range and basically stayed there. Android has grown incredible, but at the expense of mostly RIM, Win, and Palm?

RE: ignore the trolls
By mckinney on 7/12/2011 4:47:11 PM , Rating: 2
You "just put the news in context" ?

Quote #1: Is Apple the #1 Smartphone Maker in the U.S.?


Quote #2: It's also important to consider that Apple's worldwide sales are still lower than Samsung's

Sure glad you used the second quote to clarify the first. There are so many people on Dt that confuse the US with the world.

RE: ignore the trolls
By superPC on 7/13/2011 10:14:15 AM , Rating: 2
first of all you should start with the news itself and the source. afterwards weigh in on how reliable the source is. than put that news into context. so instead of writing "New study indicates Apple is the top single manufacturer, but there's a few disclaimers to consider. Internet data mining isn't the most accurate way to track smartphones, as it can be biased by usage patterns; that said it does give a decent rough estimate of market share." write something like: "apple is the number one smartphone manufacturer in the US according to comscore internet traffic analysis..." see how different that feels? after that you can weigh in on how reliable the source than put the news in to context

what you did on this article is: weigh in on how reliable the source, than putting context to the news, than tell the news.

It's called proper structuring. it will do wonders on your articles...

"I f***ing cannot play Halo 2 multiplayer. I cannot do it." -- Bungie Technical Lead Chris Butcher

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