Print 51 comment(s) - last by Pirks.. on Jul 15 at 2:22 AM

Comscore says Apple is number one in U.S. market share for a single manufacturer, though Android overall outnumbers it 1.5:1.  (Source: ComScore)

Apple's ranking is impressive, given that it's newest handset is over a year old.  (Source: Apple)
New study indicates Apple is the top single manufacturer, but there's a few disclaimers to consider

Internet data mining isn't the most accurate way to track smartphones, as it can be biased by usage patterns; that said it does give a decent rough estimate of market share.  Market research firm ComScore's latest internet traffic-based market share analysis delivers the controversial conclusion that Apple is the top single smart phone manufacturer in the United States.

Before proclaiming "Apple is #1!", it's important to point out that this is not a “by operating system” market share comparison.  If you combine the market shares of Motorola Solutions Inc. (MSI), Samsung Electronics Comp., Ltd. (SEO:005930), HTC Corp. (TPE:2498), and LG Electronics Inc. (SEO:066570) (11.4, 8.9, 11.8, and 4.8 percent, respectively) you get 36.9 percent, nearly 50 percent more than Apple's 26.6 percent.  Granted, those manufacturers also sell Windows Phone 7 handsets (Microsoft Corp. (MSFT)), but that market share is likely only a small percentage of that total.

It's also important to consider that Apple's worldwide sales are still lower than Samsung's and that it's being outsold nearly two-to-one by Android.  In other words, Apple is doing better in the U.S., where Android outsells it approximately 1.5:1, versus the world where Android outsells it approximately 2:1.

That said, Apple deserves plenty of credit for earning the top spot in this ranking -- especially since it only has two relatively old products, the iPhone 4 (12 months old) and iPhone 3GS (2 years old), on the market.

Other interesting observations are that despite all the doom and gloom surrounding Canadian smartphone maker Research in Motion, Ltd. (TSE:RIM), it still is maintain a sporty 24.7 percent market share.  It's also telling that Microsoft's favorite hardware partner, Finland's Nokia (HEL:NOK1V), could only muster a meager 2.1 percent market share.

And then there's Hewlett-Packard, Comp. (HPQ), who like Nokia is struggling.  HP earned just a hair more market share -- 2.7 percent.  However, unless its plans to license its smartphone OS to third-party hardware makers comes through big time, it seems to be condemned to a role as a bit player.

Apple, along with Microsoft are suing Android's top handset makers to force them out of the top spot -- or out of the market altogether.  And Apple is also eagerly awaiting the launch of a new iPhone in September, which is expected to be a relatively minor refresh.

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ignore the trolls
By superPC on 7/12/2011 11:22:42 AM , Rating: 4
why can't articles like this be posted in a neutral tone? hell i'm anti apple (never owned one in my life and probably never will) and most of what they stood for but even i can't agree with the tone of this article.

i'm all for giving perspective into a news piece but this goes beyond that. it practically slander apple achievements with news that it's only number 2 in the world. what's wrong with being number 2 anyway?

come on give credit where credit is due. not half hearted semi acknowledgement.

RE: ignore the trolls
By cjohnson2136 on 7/12/2011 11:25:02 AM , Rating: 3
I would agree being number one in hardware and number two is software is pretty good. I too hate apple but they do deserve the credit for their marketing of this product.

RE: ignore the trolls
By kmmatney on 7/12/2011 12:29:16 PM , Rating: 5
It's not just marketing - they make a good phone. My 3GS has just hit the 2 year mark and still gets much better battery life than any new Android Phone. Free tethering is nice as well. I'm not sure what a new faster phone would do for me, except for having a bigger screen (which would be nice at times).

I'm quite familiar with Android (my wife has an LG Android phone running Froyo, and I also have a rooted Nook running Gingerbread) but overall I think iOS is better for the average user, and Apple has great hardware.

I do like my Nook, but only bought it because it was $189 (refurbished). While having flash enabled is a nice feature, overall Flash has been more annoying than helpful on the tablet...

RE: ignore the trolls
By headbox on 7/13/2011 11:35:07 AM , Rating: 1
Mick has only two "journalism" modes: bash Apple and bash renewable energy. It's a shame someone so blatantly biased is allowed to post on a "news" site instead of keeping it to his tantrum blog. It's also a shame his "journalism" is linked on the side-bar at Anandtech, where I go to read tech reviews and inadvertently end up reading his tired rhetoric by accident.

RE: ignore the trolls
By chagrinnin on 7/12/2011 12:20:34 PM , Rating: 1
Number 2 is good. I just "took an apple" and I feel 2 lbs. lighter. *chants* "Apple's no. 2! Apple's no. 2!"

</ignored troll>

RE: ignore the trolls
By macdevdude on 7/12/11, Rating: -1
RE: ignore the trolls
By JasonMick on 7/12/11, Rating: 0
RE: ignore the trolls
By Pirks on 7/12/11, Rating: -1
RE: ignore the trolls
By JasonMick on 7/12/11, Rating: 0
RE: ignore the trolls
By Pirks on 7/12/11, Rating: -1
RE: ignore the trolls
By seamonkey79 on 7/12/2011 6:14:29 PM , Rating: 3
It seems that most people do care, because Apple isn't the #1 OS in the smartphone market...

RE: ignore the trolls
By Pirks on 7/12/2011 6:49:06 PM , Rating: 3
But Apple is #1 smartphone hardware seller, so it seems people do care.

RE: ignore the trolls
By tamalero on 7/13/2011 2:47:26 PM , Rating: 2
when you choose apple.. how many options of design, operating system, cpu and other details can you choose?
ohh yeah.. ONLY ONE.

when you look at HTC, Samsung & other droid and win7 devices?
theres TONS!

the difference is.. droid and win7 manufacturers try to adjust themselves to the user.. apple forces users to adjust to THEIR products.

RE: ignore the trolls
By Pirks on 7/15/2011 2:22:26 AM , Rating: 2
bullsh1t, Apple doesn't force anyone, those who don't want to comply with Apple product line limitations just don't buy Apple stuff, and no one is "forced", so cut the crap too please

RE: ignore the trolls
By W00dmann on 7/12/11, Rating: 0
RE: ignore the trolls
By spacemonkey211 on 7/12/2011 4:20:05 PM , Rating: 2
As much as I tend not to like Mick's articles for the same reasons as you...

This one seemed very reasonable. He put it into perspective instead of just touting that Apple is #1 without any qualifiers. The fact that he spells it out again and again in his articles is just a fact of journalism. Each article should be self contained so new readers can understand them. General background knowledge might be required, but that should be it.

Thank you so very much for contradicting yourself within your own comment. Of course, it would be giving you far too much credit to assume you actually realize this.

Ummm... I don't see how it is much of a contradiction. Apple was an innovator that made decisions that would amount to a good short term gain but overall would make it so it couldn't compete if a competitor could gain traction. I remember reviewers and commentators saying this ever since the original iPhone was released. Nothing new there. Android vs iOS was always being compared to Apple and Microsoft of the 80's... Apple was way ahead of MS technologically, but MS let you install and run on any hardware anyway you really wanted.

Now that Android is at parity with iOS feature wise, Android is growing astronomically where iOS is flat. By growth and flat, I am using the business terms in which growth is measured by market share growth. So if you have double the sales from last year but the market grew by a factor of 4... that is negative growth and is actually very poor performance.

The fact that Apple is saying that it is the best even though it's market share is shrinking and there are a number of "newer" phones on the market makes it seem like hype. Another poster commented that people don't look for specs on phones and they are right. People don't... What they look for is what is "new"... Android has a new "IT" phone every month or 2 to keep it fresh in the peoples minds where Apple only does 1 refresh a year. Apple is still saying we have a great iPhone4 when there have been 5-8 new Android phones.

I think that is what Mick was trying to get at.

RE: ignore the trolls
By Falcoxx on 7/12/2011 4:43:22 PM , Rating: 2
It just seems biased because all the qualifiers either favor Android or aren't the full story.

For instance.

Apple is the number one smartphone manufacturer, but Android outsells IOS 2 to 1. You know both Android and IOS run on Tablets and MP3 players right? This was excluded in the original study because it was just for phones, but when you extend it to everything that runs the OS, it just seems half assed or biased when you exclude those other devices.

I'm not positive about this, but I don't think Apple's market share has shrunk (for smartphones). It's peaked at the 20 to 30% range and basically stayed there. Android has grown incredible, but at the expense of mostly RIM, Win, and Palm?

RE: ignore the trolls
By mckinney on 7/12/2011 4:47:11 PM , Rating: 2
You "just put the news in context" ?

Quote #1: Is Apple the #1 Smartphone Maker in the U.S.?


Quote #2: It's also important to consider that Apple's worldwide sales are still lower than Samsung's

Sure glad you used the second quote to clarify the first. There are so many people on Dt that confuse the US with the world.

RE: ignore the trolls
By superPC on 7/13/2011 10:14:15 AM , Rating: 2
first of all you should start with the news itself and the source. afterwards weigh in on how reliable the source is. than put that news into context. so instead of writing "New study indicates Apple is the top single manufacturer, but there's a few disclaimers to consider. Internet data mining isn't the most accurate way to track smartphones, as it can be biased by usage patterns; that said it does give a decent rough estimate of market share." write something like: "apple is the number one smartphone manufacturer in the US according to comscore internet traffic analysis..." see how different that feels? after that you can weigh in on how reliable the source than put the news in to context

what you did on this article is: weigh in on how reliable the source, than putting context to the news, than tell the news.

It's called proper structuring. it will do wonders on your articles...

RE: ignore the trolls
By croc on 7/13/2011 1:29:08 AM , Rating: 1
"I agree. Apple invented the smart phone."

IBM Simon, 1993, Nokia Communicator, 1996, Kyocera 6035, 1991, MS Smartphone, 2002... I could go on a bit, but suffice it to say that Apple did not 'invent' the smartphone. They did it the usual Apple way, took someone else's idea and added some 'features', marketed the hell out of it and 'convinced' a certain audience that they had, indeed, invented something new. Credit where it is due, Apple has the best marketing program on the planet, bar none. But 'first' anything ? Nope. Nada. Zilch.

RE: ignore the trolls
By robinthakur on 7/13/2011 6:19:18 AM , Rating: 2
OK, as you seem to be a bi of a pedant: If you had to look at any 1 phone that influenced the way that all smart phones operate, are perceived and used today, it would be the Apple iPhone starting in 2007. All before it were pretty unusable if you didn't have a computer science degree. Before 2007, there was *nothing* that was as easily usable or looked as good as the iPhone, nor was anything vaguely close when it came to the touch interface. I owned many SE P series phones, WiMo phones from HTC and they were all reasonable at the time, but nothing compared to the iPhone.

Some would posit that little has changed since then in the market and the little that has improved have been small iterations to what Apple blueprinted. The only thing major which has changed is that virtually everybody now owns a smart phone of some kind thanks largely to Apple.

The same is true of Tablet PC's. Before iPad: Dead in the water. After iPad: The IT industry next big thing. Spot the trend here?

RE: ignore the trolls
By tamalero on 7/13/2011 2:48:51 PM , Rating: 2
Tablet pcs existed way before the Ipad fad..
see the archos media tablets..

RE: ignore the trolls
By jbelkin on 7/12/2011 4:39:38 PM , Rating: 2
The article is incomplete because it makes the incorrect assumption that one Android phone is the same as another when often times you cannot transfer apps from one Android phone to another from the SAME manufacturer. Each Android OS is a standalone OS - then layered on top of a telco skin, you really have hundreds of incompatible Android OS versions. But in the case of this feature, it purports to list manufacturer OS by market share but then makes the incorrect assumption that all Android OSes should be lumped together - an assumption tacked onto the end of the article. Now, if Android werre a real OS that garner revenue for Google - then it would be an apt comparison to show that Google is making revenue from dozens of sources but since Android is a free OS giveaway for search eyeballs, AND incompatible between manufacturers - Android should be divided as HTC Android, Moto Android, etc, etc ... then of course to be 100% correct - Verizon HTC Android, Verizon Moto Android, etc, etc ... but that does require a little insight into the market instead of a quick surface info scan. And of course, the final measuring stick. Apple makes 50% of all the profits in the smartphone market with 2 phones. The other 300+ phones split the remaining 50%.

RE: ignore the trolls
By icanhascpu on 7/12/2011 5:23:50 PM , Rating: 1
Because this is Jason Mick.

He is the FOX NEWS of daily tech.

RE: ignore the trolls
By Dorkyman on 7/12/2011 8:29:09 PM , Rating: 2
Oh, okay, so you have a chip on your shoulder. I'd suggest you read more than just Kos or Huffington.

Gotta grate that most surveys show Fox to be more objective than the other networks, eh?

RE: ignore the trolls
By tamalero on 7/13/2011 2:51:35 PM , Rating: 2
Give credits where it is due.. he is balancing the equation against sites who love to bend over to anything that sports the apple brand... just because lord jobs said so !!(i'm looking at you engadget)

It was sad to see superior phones getting 6 score because it "isn't apple"

"We are going to continue to work with them to make sure they understand the reality of the Internet.  A lot of these people don't have Ph.Ds, and they don't have a degree in computer science." -- RIM co-CEO Michael Lazaridis

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