A recent survey conducted
by the Pew Internet & American Life Project has found that 35 percent of
American adults now own a smartphone.
Internet & American Life Project aims to provide
information on the trends, issues and attitudes that shape America as well as
the world. Its most recent results come from its May survey, which is based on
the feedback of 2,277 adults that were telephoned nationally from April 26
through May 22, 2011. Of this total number, 1,522 interviews were conducted by
landline phone while 755 interviews were conducted by cell phone.
According to the survey, 83 percent of U.S. adults have a cell phone, whether
it's a smartphone or not. Forty-two percent of them own a smartphone,
which translates to 35 percent of all adults.
The survey even broke down the ownership of smartphones among age groups and
financial groups. The Pew Internet & American Life Project found that 59
percent of U.S. adults in households that earn an income of $75,000 or more own
smartphones while 48 percent of those with a college degree own smartphones. In
households that earn $30,000 or less, those 18 through 29 years of age are
"equal to the national average."
As far as age goes, the survey found that the majority of smartphone owners are
between the ages of 25 and 34 at 58 percent. Also, 49 percent of those between
the ages of 18 and 24 own smartphones and 44 percent of those between the ages
35 and 44 own smartphones.
In addition, 87 percent of smartphone owners have internet
access or email on their phones, and 68 percent of these adults
access one or both of these features daily. Twenty-five percent of owners use
their smartphone to access the internet more so than a computer, and Android
continues to be the most popular smartphone platform followed
by iOS and Blackberry.
quote: People expect established ecosystem for any smartphone/tablet platform nowadays