 (Source: blog.nielsen.com)
 (Source: blog.nielsen.com)
Android remains the most popular smartphone OS with 38 percent of users owning an Android device
Wherever
you go in today's world, you're likely to see smartphone users. Whether they're
typing away on Facebook or in a text message, or flinging birds into piles of pigs,
it's not uncommon to see user's faces buried in their mobile devices.
With this being the case, it's no surprise that Nielsen's
May survey reported that a large percentage of mobile consumers in the
U.S. own smartphones, and that smartphones account for a majority of new cell
phone purchases.
According to the survey, 38 percent of mobile consumers now own smartphones,
and 55 percent of those who purchased handsets over the past three months
bought a smartphone instead of a feature phone. This number increased 34
percent from a year ago.
Earlier this month, Nielsen reported that Android was number one in the
smartphone market share and data usage, and that continues to be true. Android
is the most popular smartphone OS with 38 percent of users owning an Android
device.
Even though Android sits in the number one spot, Apple's iPhone has experienced the most growth.
"A lot of people pay zero for the cellphone ... That's what it's worth." -- Apple Chief Operating Officer Timothy Cook
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